Author Archive for Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Sports, LEGO, Star Wars, Tech Gadgets and all things Boston.

Everything Happening Right Now on the Internet (Real-Time Stat Graphic)

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You are reading this post, so the odds are really good that you have a little interest in digital stats. Most people who find this site are searching for something specific and then get sucked in by the amount of stats that are available for most digital properties. I enjoy collecting them and try to update each post semi-regularly to keep them relevant and somewhat reliable.

What if you could get these stats in real-time? What if you could find out stuff like how many likes are occurring on Facebook or how many video hours are being watched on YouTube right now? Now you can.

How Many Mobile Users do the Top US Social Networks Have?

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Over the past few years, a major goal (next to profitability) of most social networks has been to figure out mobile. Everyone knows mobile media consumption has been growing exponentially year over year, but marketing your digital product to mobile users is significantly different than how you build desktop adoption. Many of the major networks have figured things out by now and mobile usage of their apps has exploded.

Here is a little subset of my individual stat posts that focuses on just how many mobile users each of these networks have.

Just How Bad is Your Mobile Phone Addiction for Your Health? (Infographic)

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For many of us, our mobile phones have become an indispensable part of our daily routines. Often, our phones are the first thing we look at when we wake up, the last thing we look at before we go to sleep and our top go-to for entertainment whenever there we encounter the briefest of downtime during the course of the day. They are the ideal device for entertainment and productivity on the run, and it is amazing just how much we rely on a device that most of us didn’t think we needed 15 years ago.

Try leaving your phone at home when you go out and see how you feel. More than likely, you’ll have some degree of anxiety from being separated from it. According to the infographic below, 73% of us would panic in such a scenario. In fact, the condition is so prevalent these days, that the fear of being away from your mobile phone actually has its own name now: Nomophobia.

What are People REALLY Doing When You are on a Conference Call With Them? (Infographic)

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Have you ever sat on a conference call and wondered what exactly the other participants are doing when their phone is muted? Occasionally, you will have that call where someone on the other end is clearly not paying attention and awkward silence follows a direct question to them. What were they doing instead of paying attention to the conversation? The answer may or may not surprise you, depending on your level of cynicism (or realism). Clearly, with the explosion of mobile phone usage in and out of the workplace and the “always-connected” workforce, the opportunity for distracted conference calling has become much greater lately.

Which Words Get you the Most Social Media Shares? (Infographic)

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While social media marketing has changed dramatically over the years, reach and engagement are still two very important metrics to just about any strategy. Whether your goal is raising brand awareness, driving traffic, or just about anything else, getting your content in front of the maximum amount of interested eyeballs is always a fundamental key to your success.

Here is an interesting infographic from Quicksprout that explores which keywords to include (and not include) in your social posts to maximize sharability. The data used for this graphic comes from a compilation of reputable industry sources.

The DMR Social Media User Totals Feature Now Has Over 700 Entries!

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Updating the big social/digital user stat feature gets more and more challenging each month. There are countless new digital services, social networks, chat apps, etc, popping up daily and always new stats being reported. There is definitely never a shortage of updates and additions to be made to the feature.

Over the past week or so, I got to work getting the list up to date. Below are some of the many edits and updates I made recently to the list. As you can see, some of the biggest players in the digital space were updated in this round.