What is Puma?

At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. That hustler’s spirit can be felt across PUMA categories, partnerships, offices, and countries. And we are always in search of talent that can help us set the pace at which sport and culture collide, as well as finding better ways to connect and collaborate with our communities. PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany. (source)

Puma Employee Count

Number of Puma employees:

16,125 employees

Last updated 1/1/22

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Puma Revenue Totals

Puma sales (annual):

• 2021: €6.805 billion
• 2020: €5.234 billion
• 2019: €5.502 billion
• 2018: €4.648 billion
• 2017: €4.135 billion
• 2016: €3.626 billion

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Additional Puma Statistics

Number of countries Puma is active in:

130

Last updated 2/2/19

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Percentage of Puma sales that occur in the Americas:

36%

Last updated 1/1/18

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Percentage of Puma sales that occur in APAC:

24%

Last updated 1/1/18

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Percentage of Puma sales that occur in EMEA:

40%

Last updated 1/1/18

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Percentage of Puma sales that are attributed to footwear:

48%

Last updated 1/1/18

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Please note that some of these numbers are easier to find than others. A few of these Puma statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.

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