Here are 400+ amazing Facebook statistics and Facts that illustrate just how vast their digital empire is. Updated for July 2017.
Facebook is unquestionably the largest social network in the world with over a billion and a half monthly active users and over a billion daily active users. With a platform as feature-rich and widely visited as Facebook’s there are countless stats that can be collected and tracked.
I have spent the past six years identifying every measurable aspect of Facebook, starting with how many people are on Facebook and then expanding and listing out each Facebook statistic as I find them in an organized series of posts. You will find everything from average number of Facebook friends per user to Facebook users per country and everything in between. I hope you find some of these tallies as interesting and amazing as I do.
My original Facebook stat post has been broken out into five separate posts to make things easier to find. The original post for all Facebook statistics was getting a bit cumbersome and tough to navigate as it eclipsed 400 stats. I tried to categorize the stats into the major areas of core Facebook (User Statistics and Demographics, Advertising and Revenue, Mobile, Business and Facebook Messenger) and dedicate a post to each. A quick listing of these Facebook pages along with links to each can be found in the sidebar of this post. Hopefully, this new format will help you find that stat you are looking for much quicker.
Please note that some of these Facebook stats and facts are easier to find than others. Many of these Facebook statistics come from the company’s own financial filings, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.
Facebook Statistics and Facts
How many people use Facebook (MAU):
As of their Q2 2017 earnings report (7/26/17), Facebook has 2.01 billion monthly active users.
How many Facebook daily users (DAU):
As of their Q2 2017 earnings report (7/26/17), Facebook has 1.32 billion daily active users.
How many Facebook users that use it daily:
As of their Q2 2017 earnings report (7/26/17), 66% of Facebook monthly users were reported to use it daily.
The country with the most active Facebook users:
It was reported on 8/23/13 that Canada was the country with the most active Facebook users in the world. (Tweet this stat)
Average number of Facebook friends for females:
The Telegraph reported on 1/20/16 that women on Facebook had an average of 166 friends they were connected to on it.
Average number of Facebook friends for males:
The Telegraph reported on 1/20/16 that men on Facebook had an average of 145 friends they were connected to on it.
65% of US Internet users, aged 14-17 (teens) use Facebook as of January 2017
Estimated number of Facebook users in the U.S. by 2018:
By 2018, Facebook will have an estimated 169.2 million users in the US.
Degrees of separation between every Facebook user:
Facebook research shows there are only 3.57 degrees of separation between each of their close to 2 billion users.
Here is a digital collection of every Facebook statistic I have curated over the years as of July 2017. Over 400 of them including stats on:
- Facebook users
- Demographic info
- Advertising stats
- Business and Brand Page Stats
- Activity and Engagement Stats
- Mobile Stats
- Revenue Totals
- Etc.- all in one place
I try to go through each and every stat regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source.
To get your copy of this Facebook statistic report, click on the button below to purchase it.
or get it in one of my discounted report bundles:
Bundle 1: Facebook properties report bundle (Facebook, Facebook Messenger, Instagram, WhatsApp).
Bundle 2: Billion users club digital report bundle (Android, Facebook, Facebook Messenger, Google, Microsoft, Whatsapp, YouTube).
Bundle 3: Digital Titans report bundle (Amazon, Apple, Facebook, Google, Microsoft).
Bundle 4: Social Media Report Bundle (Facebook, Twitter, Pinterest, LinkedIn, Reddit YouTube)
Percentage of Facebook friends that users consider to be close friends:
Facebook users consider only 28% of their Facebook friends to be actual close friends.
Number of Facebook friends that the average user has in 2016:
As of January 2016, the Average Facebook user had 155 friends on the social network.
Number of Facebook friends that the average user had in 2014:
In January 2014, the Average Facebook user had 245 friends on the social network. I guess we are getting choosier as time passes (see above stat).
Total number of Facebook likes since launch:
There have been 1.13 trillion likes pressed on Facebook since the feature was added.
Number of daily video views on Facebook:
As of November 2015, there were an average of 8 billion views daily of videos on Facebook.
Amount of videos viewed daily on Facebook:
As of January 2016, an average of 100 million hours of video was watched on Facebook daily.
How many likes on Facebook:
As of 6/27/17, Facebook saw over 800 million people like something on it daily.
How many love reactions on Facebook:
As of 6/27/17, Facebook saw over 175 million people love something on it daily.
Top type of video content viewed on Facebook:
Content from friends and family is the top type of video content that users watch on Facebook as of June 2016.
Facebook Statistics Translations:
Note: This is done so non-English searchers will find these helpful Facebook statistics. I use Google for translations and apologize in advance for any unintended errors:
- Arabic: الفيسبوك الإحصاء
- Chinese (Traditional): facebook統計
- German: Facebook-Statistiken
- Hindi: फेसबुक आंकड़े
- Italian: Statistiche di facebook
- Japanese: Facebookの統計
- Russian: Статистика facebook
- Spanish: Estadísticas de facebook
Got this stat? The number of times active facebook users check the site per day.
The active users means that they are constantly on the site….they are not in fact checking it per say, they are already on it using it (active)
How many posts are produced per day?
My question too. Anyone know?
Where do you find your stats? Primarily for the top social medias like Facebook, Twitter, Google+, etc.?
Hi Trevor. The stats come from a few different sources. Originally it was just google and that is still where a bulk of it comes from. I do have quite a few company representatives sending me first-hand info lately to ensure their listing is up to date, which makes my job so much easier. Thanks for reading!
Most of that information is skewed or downright false. Many Facebook accounts are actually bots or fake accounts (not your fault, it’s Facebook that reported such absurd numbers). It’s no where near 1 billion. For example, certain people, like my mother, have many facebook accounts, like one for themselves, another as themselves as a sea wench, and another one as a witch. http://www.facebookdetox.com is a helpful site for ridding yourself of the Facebook addiction, by the way.
Can’t find this anywhere – what is the percentage of status messages that get one or more replies? Same for anything shared. Got that somewhere? I am guess it is dreadfully low and reveals a user community mostly isolated from itself.
Yep. All the likes are for celebrities and news stories. The average user is isolated.
the number of daily likes has been updated to 4.5 billion https://www.facebook.com/photo.php?fbid=10151908376831729&set=a.10151908376636729.1073741825.20531316728&type=1&theater
I’ll be sure to update the stat next time I update the post. Thanks for the heads up!
Hi Craig, can you let me know how many FB pages are there for photography. It will be great if i can get a country wise split as well. Alternatively you could let me know where i can find this
Focaloid!
Where do you find your stats? Primarily for the top social medias like Facebook, Twitter, Google+, etc.?
I’ll be sure to update the stat next time I update the post. Thanks for the heads up!
Hi Craig, can you let me know how many FB pages are there for photography. It will be great if i can get a country wise split as well. Alternatively you could let me know where i can find this
facebok ID update 2013 plzzz
facebook id update 2013 plzzz
The active users means that they are constantly on the site….they are not in fact checking it per say, they are already on it using it (active)
Hi Craig, can you let me know how many FB pages are there for photography. It will be great if i can get a country wise split as well. Alternatively you could let me know where i can find this
lmao look at you handing out assignments lol – how much are you going to pay for that analysis?
Where do you find your stats? Primarily for the top social medias like Facebook, Twitter, Google+, etc.?
facebook update 2013
Can you provide average individual user statistics? (i.e: per user – number of posts, comments, upload per day.)
This is NUTS. I can hardly believe these statistics. But then again, with how often I am on Facebook, I guess I shouldn’t be surprised.
So is FB still growing by leaps and bounds or growing more slowly (or losing people). I appreciate these stats and the work it took to get them. I wonder about comparisons to last year or previous years.
Total Number of Apps Decoding Dreams For Lotto Numbers Please
“Photo posts get 39% more interaction” and similar statistics have been quoted often, but its not true for all business pages. We have noticed for many of our users that Photo posts aren’t their most engaging posts. You should look at your own data and decide what works for you.
Fortunately Facebook has now added a table for this in the new Insights so you can see your Top Post Types!
Your content is partially obscured so as to make it illegible in both my Firefox and Explorer browsers. The previous post boxes cannot be cancelled nor moved rendering your entire site unreadable. Please fix this.
there are only 700000 users in China. How did you come up with 87 million?
China blocked Facebook
i like facebook today
simply superb Digital Marketing Solutions
If the average number of friends that teens have is 300, do you have an average for all users? or adults?
CALL ME ANY TIME IM FREE 03003398164
Awesome stats…
Thank you so much but i like facebook today.
It looks like a pretty good list and updates. I am really impressed. Thank you for your sharing.
I think you should remove hashtag from the en of url. Set up Addthis hashtag
The average salary for a facebook intern is over $6200 a month? Are you kidding? So even if you’re not doing well there yet you still make about $2800 a month. Not bad, I need to get me an internship there.
i would like to see the stats after it is established how many people have fake accounts
ok so i did actually find the estimated amount of fake accounts sorry. do the stats take that into account? IE to establish a more accurate stat of real users and not inclusive of fake accounts? i was actually look for “How many facebook apps are added to facebook by developers on a daily/monthly or yearly basis at any given time”. Thank you for the read it was interesting.
hi there. can i know how many times a month, a user log on to FB?
That means the active users spend nearly 20,000,000 years on face book every year.
How many accounts has Facebook deactivated?
sources, please.
Hi Jo,
I link every stat on my site to the original source unless the data was sent to me directly from the company. Hope this helps. Thanks for visiting!
Craig
I wonder how skewed these numbers are by the use of games, and other apps, that automatically post on behalf of a user. A quick look through my timeline reveals that few people are actually active however, they have plenty of auto-posts from apps.
FAcebook changed this so that those people aren’t counted as active users unless they log in via the web, the FB app or Messenger.
Facebook is cheating the numbers because they include “passed-away users”, non-active accounts etc etc….. Some users have much more then only one account….. I just have to take a look at my own friend list, today I deleted 200 non-active accounts, then I stopped because it’s to much work to check all of them. And that’s their policy… don’t give tools to- or automatically delete non-active accounts to keep the numbers high