90 Interesting Facts About Email | How Many Emails are Sent Per Day?



How many emails are sent per day?

Email marketing has spanned the various stages of digital marketing evolution and is still going stronger than ever. It is an excellent communication channel when used strategically as part of a larger digital campaign. So just how big has email become? Here are a few Facts About Email and Email Statistics including how many emails are sent per day and much more that should convince you of the importance of this age-old digital technology.

Please note that some of these facts about email are easier to find than others. These email statistics come from news reports and are not necessarily scientific tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

Get the Full Report

Here are all the email marketing statistics I have been able to dig up over the years; 90 of them including stats on:

  • Global Email Data
  • Open and Click Rate Information
  • eCommerce Stats
  • Email Marketer Stats
  • Spam Statistics
  • Targeting, Segmentation and Personalization Stats
  • Etc.- all in one place

I try to go through each and every Facts About Email and Email Statistics regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source and has the source date listed.

To get your copy of this stat report, click on the button below to purchase it.

Facts About Email and Email Statistics

How many emails are sent per day?

269 billion emails

Last updated January 2017


How many emails are sent each minute?

149,513 emails

Last updated 8/9/17


Average number of fake emails sent daily:

3.4 billion

Last updated 6/11/19


Year first email system was developed:

1971


Average number of emails an office worker receives each day:

121 emails per day

Last updated 2/26/15


Clickthrough rate for email sent in North America:

3.1%

Last updated 1/26/17


Open rate for email sent in North America:

34.1%

Last updated 1/26/17


How many people use email?

4.3 billion users

Last updated 1/23/15


Increase in open rate when an email subject line is personalized:

17%

Last updated 5/14/18


Increase in click rate when an email subject line is personalized:

29.6%

Last updated 5/14/18


Mobile click-to-open rate for U.S. marketing email:

13.7%

Last updated 12/21/15


Percentage of Americans that check their email in the bathroom:

42%

Last updated 8/27/15


Percentage of Americans that check their email while driving:

18%

Last updated 8/27/15


Percentage of Americans that check their email while in bed:

50%

Last updated 8/27/15


Desktop click-to-open rate for U.S. marketing email:

18%

Last updated 12/21/15


Average open rate for retail emails:

20.96%

Last updated 2/1/17


Average open rate for political emails:

22.23%

Last updated 2/1/17


Average open rate for professional services emails:

20.89%

Last updated 2/1/17


Average click rate for retail emails:

2.5%

Last updated 2/1/17


Average click rate for political emails:

2.17%

Last updated 2/1/17


Average click rate for professional services emails:

2.47%

Last updated 2/1/17


Average email clickthrough rates on desktop computers:

13.3%

Last updated 12/1/16


Average email clickthrough rates on mobile devices:

12.7%

Last updated 12/1/16


Top reason why US Internet users unsubscribe from emails:

"I get too many emails in general"

Last updated 2/13/17


Projected number of enterprise email users in China in 2017:

135 million


Percentage of emails that are opened on mobile devices:

55.6%

Last updated 5/22/18


Percentage of opened emails that are opened on a desktop computer:

16%

Last updated 10/24/17


Percentage of opened emails that are opened on webmail:

28%

Last updated 10/24/17


Top email client:

Apple iPhone email client (29%)

Last updated 7/13/18


Second most popular email client:

Gmail (27%)

Last updated 7/13/18


Top spam content category of 2017:

Healthcare


Second highest spam content category of 2017:

Malware

Get the Full Report

Here are all the email marketing statistics I have been able to dig up over the years; 90 of them including stats on:

  • Global Email Data
  • Open and Click Rate Information
  • eCommerce Stats
  • Email Marketer Stats
  • Spam Statistics
  • Targeting, Segmentation and Personalization Stats
  • Etc.- all in one place

I try to go through each and every Facts About Email and Email Statistics regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source and has the source date listed.

To get your copy of this stat report, click on the button below to purchase it.




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