Modelo Statistics and Revenue Totals for 2024

Last Updated on: January 14th, 2024

Here are a few of the most interesting Modelo statistics and facts I was able to dig up including restaurant count, revenue totals and employee counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Critical sections of this article:

Modelo Facts

Here is pretty much everything you ever wanted to know about Modelo.

  • Website: Official Website
  • Year Founded: 1925
  • Headquarters: Mexico City, Mexico
  • Parent Company: Grupo Modelo

Modelo statistics factsModelo Especial is a brand of Mexican beer that has gained popularity both domestically and internationally. It is produced by Grupo Modelo, a Mexican brewery founded in 1925 and headquartered in Mexico City. Grupo Modelo is now a subsidiary of Anheuser-Busch InBev, one of the largest brewing companies in the world (although it is distributed by Constellation Brands in the US).
Modelo Especial is a pale lager that is known for its golden color, crisp taste, and balanced flavor profile. It is brewed using a blend of malted barley, hops, water, and yeast. The beer has a refreshing character with mild hop bitterness and a touch of sweetness.Modelo Especial is often enjoyed as a refreshing beverage on its own or paired with various cuisines, particularly Mexican dishes. It is commonly served with a wedge of lime, which some people add to enhance the beer’s citrus notes and add a refreshing twist.In addition to Modelo Especial, Grupo Modelo also produces other variations of the Modelo beer brand, including Modelo Negra (a darker, Munich-style beer) and Modelo Especial Chelada (a flavored beer beverage blended with tomato, lime, and salt).Modelo beer has gained recognition for its quality and has received several awards for its brewing excellence. It has become a popular choice among beer enthusiasts seeking a flavorful and easy-to-drink beer with Mexican origins.

Modelo Statistics

Modelo Employee Count

Nothing to report just yet. Please check back soon for updates.

Modelo Revenue Totals

Modelo total sales in 2022:

$3.9 billion

Modelo total sales in 2020:

$2.8 billion

Additional Modelo Statistics

Modelo’s share of the US beer market:

8.4% (1st among beers; Bud Light is second at 7.3%)

(source, 2023)

Please note that some of these numbers are easier to find than others. A few of these Modelo statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.

Related Categories:

Alcohol and Spirits Statistics, Beer Company Statistics, Business Statistics, Food & Beverage Company Statistics

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About Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other sites include and