Updated for January 2017. Here is a comprehensive list of all of the Starbucks statistics that you need to know including number of stores, employees, current and past sales..
The science and small history behind social media and how it relates to the word of mouth marketing strategies is fascinating. Here is a brief look into how social media and word of mouth collide on the most impressive marketing scale.
Here’s a great way to help raise money for aids prevention, get a new foursquare badge and enjoy some great coffee.
Starbucks is at it again with augmented reality. This time, they have modified their Starbucks Cup Magic mobile app to bring their patrons a little Valentines AR love.
Over the past few months, augmented reality has penetrated the mainstream marketing world- and in a big way. From event marketing to product packaging, augmented reality is being used to give the consumer a very unique and personal experience.
I don’t know about you, but when I think of Starbucks, I think of Alternative, Earthy, Non-Conformist, Coffee House, Seattle Grunge. Never have I thought of Starbucks and then thought- Pop, Top 40, Dance, Wigs and Makeup, Meat Suit.
Well up is down and black is white these days in this bizarro marketing world because Starbucks has partnered up with Lady Gaga on a new digital marketing campaign.
I just noticed an interesting item on the Starbucks Facebook page. Apparently, they are giving away free coffee today to celebrate Earth Day.
To commemorate Starbucks’ 40th birthday, foursquare has launched a Starbucks Tribute Badge. The foursquare Starbucks badge appears to only be available this week and can be unlocked by following Starbucks and checking in to one of their shops. Below is the text that appears when you unlock the Tribute Badge: Thank you. We started in […]
I just checked in to the Dunkin Donuts near my office for my regular liquid-energy replenishment and was pretty surprised that I earned a foursquare Fresh Brew badge for the check-in! Apparently, this new badge only requires 30 coffee shop check-ins- Not a steep requirement for us caffeine-addicts. Heck, a lot of the people I know could […]