He are all the Amazon statistics and facts I have been able to dig up in my travels.  As always, if I stumble across more Amazon stats that are worth sharing I will be sure to update this post.

Amazon.com sure has evolved over the past 20 years. Starting out as predominantly an online bookstore, they have grown significantly into the digital retailer of choice for consumers in the U.S. and beyond.

Today, Amazon continues to evolve, adding original programming and extensive mobile capabilities. Here’s some interesting data…

See Also:

• Amazon Prime Facts and Stats
• Amazon Alexa Facts and Stats
• Amazon Web Services Facts and Stats
• Twitch Facts and Stats

Amazon Facts

• Year Amazon.com was founded: 1994
• Amazon homepage: amazon.com
• Where is Amazon’s headquarters:  Seattle, WA
• Future location of Amazon’s HQ2s: New York and Virginia
• Who created Amazon: Jeff Bezos
• Key subsidiaries: Audible, Goodreads, IMDB, Ring, Souq, Twitch, Whole Foods Market, Woot, Zappos
• What is Amazon.com?

Amazon  is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by  Amazon , AWS,  Kindle Direct Publishing , Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by  Amazon . (source)

Amazon History

• 1994 – Cadabra Inc is incorporated in Washington State.
• 1995 – Cadabra becomes Amazon and goes live as an online bookstore
• 1996 – Amazon incorporates in Delaware
• 1997 – Amazon goes public
• 1998 – Amazon purchases IMDB
• 1999 – Jeff Bezos named Time Person of the Year
• 2001 – Amazon turns its first profit
• 2008 – Amazon purchases Audible
• 2009 – Amazon purchases Zappos
• 2103 – Amazon purchases Goodreads
• 2014 – Amazon purchases Twitch
• 2017 – Amazon purchases Whole Foods
• 2018 – Amazon purchases Ring
• 2018 – Amazon announces it will open 2 additional headquarters (Crystal City, VA and New York, NY)

Amazon Statistics

How many Amazon.com users:

300 million Amazon users

Last updated 2/12/17

Average monthly users for the Amazon mobile app:

30 million Amazon MAU

Last updated 7/20/16

Number of Amazon sellers:

2 million Amazon sellers

Last updated 1/1/18

Amazon net sales in 2018:

$232.9 billion

Amazon net income in 2018:

$10.1 billion

Amazon net sales in 2017:

$177.9 billion

Amazon net income in 2017:

$3 billion

Amazon net sales in 2016:

$136 billion

Amazon net income in 2016:

$2.4 billion

Amazon net sales in Q3 2018:

$56.576 billion

Amazon net income in Q3 2018:

$2.883 billion

Amazon net sales in Q4 2018:

$72.383 billion

Amazon net income in Q4 2018:

$3.027 billion

Projected amount that Amazon will earn in net US digital ad revenue:

$1.65 billion

Last updated 10/26/17

Amazon’s share of total US retail in 2018:

5%

Amazon’s share of US retail ecommerce in 2018:

49.1%

Amazon’s share of US retail ecommerce in 2017:

43.5%

Number of warehouse robots Amazon currently employs:

45,000 robots

Last updated 1/4/17

Top product listing factor that correlates most with Amazon ranking:

Amazon Best Sellers Rank (sales rank)

Last updated 4/12/16

Reported amount Amazon paid for Whole Foods:

$13.7 billion

Increase in Amazon App holiday shopping from 2016-2017:

70%

Number of items ordered on Amazon during Cyber Week 2017:

140 million items

Amazon’s share of 2017 online holiday retail sales:

between 45-50%

Amazon’s biggest shopping day ever:

Cyber Monday 2017

Projected amount Amazon will spend on shipping in 2017:

$21 billion

Last updated 11/23/17

Number of small and medium sized US business that sell on Amazon:

1 million

Last updated 5/3/18

Number of Amazon users in India:

100 million

Last updated 10/12/18

Amazon’s market share in India:

30%

Last updated 5/18/18

Number of people that pay for Amazon Music Unlimited:

tens of millions

Last updated 4/3/18

Number of songs available on Amazon Music Unlimited:

45 million songs

Last updated 1/17/18

Number of Amazon employees:

560,000

Last updated 1/1/18

Amazon’s projected share of the US digital ad market:

4.1%

Last updated 9/19/18

Number of people that own an Amazon Fire TV device:

48 million

Last updated 8/28/18

Number of monthly visits to Amazon.com from a mobile browser:

162 million

Last updated 3/27/19

Number of monthly Amazon app users:

122 million

Last updated 3/27/19

Percentage of Amazon mobile shopper visits that come through their app:

42%, yet those users account for 85% of all mobile time spent with Amazon

Last updated 3/27/19

85% of people who admit to drunk online shopping say their go-to for drunk shopping is Amazon.