In this “By the Numbers” statistic post, we take a look a bunch of LinkedIn statistics and facts, Here is what I’ve been able to dig up about the world’s largest professional network.
LinkedIn is one of the older social networks, surviving changes in technology, a tough demographic and a number of challengers along the way. It began in 2003, by Reid Hoffman and a team of developers and took a few years to really catch on and even longer to achieve profitability. Throughout all of this, they stuck to their original concept, which has proven to be a winner. LinkedIn stands today as a public company; going stronger than ever with a firm grip on the business professional social network market.
Here are a bunch of interesting LinkedIn statistics and facts that I’ve collected over the years. As with all of these stats post, I intend to update this semi-regularly, so be sure to bookmark it and come back periodically for updates.
LinkedIn Facts
- .com
- 2003
- Founders: Reid Hoffman, Allen Blue, Konstantin Guericke, Eric Ly and Jean-Luc Valiant
- Sunnyvale, CA
- CEO: Jeff Weiner
- Parent Company: Microsoft
- Key Subsidiaries: Slideshare, Lynda.com
LinkedIn is the world’s largest professional network. LinkedIn launched in 2003 and currently counts executives from all Fortune 500 companies as members. (source)
LinkedIn History
- 2002 – LinkedIn is founded
- 2003 – LinkedIn officially launches
- 2005 – LinkedIn launches a premium subscription tier
- 2008 – LinkedIn mobile launches
- 2008 – LinkedIn advertising launches
- 2011 – LinkedIn goes public
- 2012 – LinkedIn purchases SlideShare
- 2012 – LinkedIn adds endorsements feature and launches influencers program
- 2015 – LinkedIn purchases Lynda.com
- 2016 – Microsoft purchases LinkedIn
LinkedIn Statistics (Users and Demographics)
How many people use LinkedIn?
Last updated 2/8/19
Percentage of LinkedIn users that visit it daily:
Last updated 2/8/19
Number of LinkedIn users in the U.S.:
Last updated 3/7/18
Number of monthly unique visiting LinkedIn members:
Last updated 4/28/16
Geographical reach of LinkedIn:
Last updated 8/26/18
LinkedIn profiles with professional headshots get 14 times more profile views.
Last updated 1/4/17
Adding a photo to your profile makes you 36 times more likely to receive a message on LinkedIn.
Last updated 8/3/16
Linked In profiles with photos get 21 times more profile views.
Last updated 1/4/17
LinkedIn profiles with photos get 36 times more messages.
Last updated 1/4/17
Number of LinkedIn users that share content on it weekly:
Last updated 2/8/17
Total number of LinkedIn endorsements:
Last updated 10/19/16
Listing 5 or more skills in your LinkedIn profile will get you up to 17 times more profile views
Last updated 1/9/18
Percentage of LinkedIn members that consider professional networking important to their career success:
Last updated 4/13/17
Number of LinkedIn users in India:
Last updated 8/12/18
Number of LinkedIn users in the UK:
Last updated 8/12/18
Average number of articles published on LinkedIn weekly:
Last updated 4/24/17
Average number of connections per LinkedIn user:
Last updated 4/24/17
Number of LinkedIn users in China:
Last updated 8/12/18
Number of standard skills listed on LinkedIn:
Last updated 3/7/18
Number of LinkedIn Employees:
Last updated 1/2/18
Number of articles created on LinkedIn each week:
Last updated 2/8/19
This report is available in an annual industry report. Some of the data in industry reports include:
- Users
- Demographics
- Company pages
- Groups
- Advertising
- Jobs
- Mobile
- Revenue
- Etc.- all in one place
I try to go through each and every stat regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source and has the source date listed.
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