Aug 14

How Do Consumers Use Social and Mobile to Make Shopping Decisions? (Infographic)

Here is an interesting infographic from consumer survey company Empathica. It explores how social media and mobile are used by consumers in shopping decisions. Continue reading

May 01

This Week in Digital Marketing

Its been a pretty busy week for digital marketers. Here is a quick summary of some of this week’s highlights… Continue reading

Apr 27

General Mills Tries Out Groupon for Couponing

Promo Magazine reports on a recent Groupon deal that featured General Mills’ products.

General Mills offered a $40 Sampling Basket for $20 delivered to a few thousand Groupon users in Minneapolis and San Fransisco.

So why is this deal noteworthy? Continue reading

Apr 26

YouTube to Stream Hollywood Movies?

Facebook is dabbling in it; Now it seems that Google is doing it- streaming Hollywood movies.

Hollywood news site, The Wrap, is reporting that Google’s video-sharing social network is close to announcing deals with the major Hollywood studios to stream their movies. Continue reading

Mar 14

Facebook Sets Sights on Groupon

A week or so after Facebook began offering movie downloads and directly competing with Netflix, the social networking giant is at it again. This week’s target: Groupon. According to Bloomberg, Facebook will soon be offering and promoting local deals that … Continue reading