Few companies have impacted digital marketing like WordPress. WordPress’ simple and free content management system(CMS) and endless library of free and (relatively) inexpensive themes and plug-ins have made creating an awesome website that has dynamic and optimized content a DIY project for many business owners and marketers. While custom development certainly has its benefits, WordPress has leveled the digital marketing playing field just a bit for smaller businesses trying to compete with major companies with large marketing budgets. WordPress is such an impressive web platform that even some of the larger sites on the web have built their sites on it and a number of established web developers have switched to WordPress as their CMS of choice to build on.
Blogging Tips and Strategy
Here is a collection of our latest Blogging Tips and Strategy articles. I am constantly adding and updating articles, so be sure to check back regularly!
One of the most common emails I get from DMR visitors is asking about specific tools I use or recommend for various aspects of this site. While I encourage any and all messages, I figured I would create a handy page to list out some of the more helpful content marketing resources I use for DMR.
Building and maintaining such a large site with dynamic content is definitely a challenging part-time job. The blogging resources, tools and gadgets included in this resource page have been lifesavers for me and really are what enable me to keep DMR going all these years.
For photographers, bloggers and just about anyone with a camera, flickr has been a reliable, helpful photo-sharing service for over a decade. The Yahoo-owned platform has become know for their ease of use and awesome creative commons image collection that helps publishers find free, attributable images for articles and helps photographers get their work seen by millions.
New Year is just around the corner, and as people are making their resolutions lists, most marketers are thinking about the next big thing that is going to help them in 2015. So, what is the best social network to focus on during the next 12 months? While there is no clear answer, it is obvious that our area of work is extremely volatile, and what is good today might not be so successful tomorrow, but you know what they say “Luck favors the prepared mind” so it is best to stay informed about all the latest trends and news when it comes to online marketing.
We have prepared a few simple tips that each marketing manager should consider before totally relaxing and embracing the holiday cheer.
So how do you optimize your site to ensure you achieve the best possible search ranking possible? Of course, a majority of your success will come from having quality content, but there are a number of other page features that you need to pay attention to as well. Following the tips in this post should get you some pretty solid results.
This is definitely worth perusing and is probably something you’ll want to bookmark and reference again in the future for blogging best practice reminders.
Earlier this year, LinkedIn announced they’d be opening up their publishing platform feature to their 300 million+ users. Essentially, this feature allows you to write a blog post directly on LinkedIn and reach a larger audience than your typical posts would. These long-form posts are seen by your connections like normal posts, and are also suggested to other targeted professionals on LinkedIn based on an algorithmic formula.
Backing up your website regularly should be a no-brainer, but for many publishers, it is often put off in favor of more content generation or adding site functionality. It is very similar to backing up your computer files; we all know we need to do it, we just don’t put a high priority on it and often don’t until something catastrophic happens.
Online content, whatever type of media it may be in, should be born out of effort. It must strive to provide thought-provoking question and answers or show solutions, all from deep-seated industry issues and down to mundane situations. Since the Internet is full of different kinds of content – articles, images, infographics, and videos…
The 90’s was an interesting era, to say the least. While technology was not exactly as intuitive as we know it now, there were innovations made that were developed upon. Video games, television, and aspects of that nature were made better during this time and they would only be made better. However, what if I were to tell you that Tumblr was taking a step into the 90’s once again? However, this step entails neither gaming nor TV.