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(May 2013) How Many People Use the Top Social Media, Apps & Services?

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(May 2013) How Many People Use the Top Social Media, Apps & Services?

Posted on May 18, 2013 by Craig Smith

Here is my monthly, running tally of how many people are using some of the top social media, services and mobile apps updated for April 2013 (the best I could find, at least). How many people use Facebook Twitter Reddit YouTube Google Instagram Pinterest

This month’s biggest mover is (who else): Facebook. In releasing their 2013 Q1 financials, Facebook announced their most recent user total has climbed to 1.11 billion (Tweet this stat).

You will notice that I alphabetized the listings recently. This is to eliminate any confusion about the purpose of this post. This shouldn’t be seen as any sort of ranking system for social networks and apps. Comparing some of these user totals would be like comparing apples to oranges. Rather, I created this listing to illustrate the massive amount of people using social media, apps and services worldwide.

You’ll Also Like: By the Numbers: 28 Amazing Apple Stats & Facts and By the Numbers: A Gigantic List of Google Stats and Facts

A note to social networks: As more and more people find this list, I am starting to receive updates directly from some of the companies listed below. If you represent one of these companies and would like to send me an update, please feel free to reach out to me via email or through any of my social profiles (all linked in the right margin of this page).  Anyways, here you go…

  • Airbnb: 4 million users (Tweet this stat)

  • App.net: 20,000 users (Tweet this stat)

  • AppGratis: 10 million users (Tweet this stat)

  • Apple GameCenter: 200 million (Tweet this stat)

  • Aviary: 35 million users (Tweet this stat)

  • Badoo: 172 million users (Tweet this stat)

  • Bang With Friends: 200,000 “Matches” (Tweet this stat)

  • Banjo: 4 million users (Tweet this stat)

  • Bebo: 30 million users (Tweet this stat)

  • Biip.no: 450,000 users (Tweet this stat)

  • Blippar: 1 million downloads (Tweet this stat)

  • box.net: 15 million users (Tweet this stat)

  • Branchout: 30 million users (Tweet this stat)

  • Buffer: 500,000 users (Tweet this stat)

  • Busuu: 30 million members (Tweet this stat)

  • Camera360: 100 million users (Tweet this stat)

  • Care2: 18 million users (Tweet this stat)

  • Change.org: 30 million users (Tweet this stat)

  • Classmates.com: 55 million users (Tweet this stat)

  • Cloob: 1 million users (Tweet this stat)

  • Cooliris: 3 million users (Tweet this stat)

  • Couple: 1 million users (Tweet this stat)

  • Cubie: 6.5 million users (Tweet this stat)

  • Deezer: 26 million users (Tweet this stat)

  • Delicious: Still Searching

  • DeviantArt: 26 million members (Tweet this stat)

  • Digg: Still Searching

  • Disqus: 300 million users (Tweet this stat)

  • Douban: 100 million users (Tweet this stat)

  • Dropbox: Over 100 million users, 1 billion files uploaded daily (Tweet this stat)

  • DXY: 3.5 million (Tweet this stat)

  • Edmodo: 18 million users (Tweet this stat)

  • Ebay: 100 million active users (Tweet this stat)

  • eToro: 2.75 million users, 50 million trades (Tweet this stat)

  • Eskimi: 10 million users (Tweet this stat)

  • Etsy: 20 million users, 100 million products (Tweet this stat)

  • Evernote: 60 million users (Tweet this stat)

  • Fab: 12 million users (Tweet this stat)

  • Facebook: 1.11 billion users (Tweet this stat) 

  • Fancy: 2 million users (Tweet this stat)

  • Feedly: 7 million users (Tweet this stat)

  • Fitocracy: 1 million users (Tweet this stat)

  • Flickr: 87 million users, 8 billion photos (Tweet this stat)

  • Flipboard: 56 million users (Tweet this stat) Here is More FlipBoard Coverage

  • Flixster: 20 million users (Tweet this stat)

  • Fotolog: 22 million users (Tweet this stat)

  • Fotopedia: 14 million users (Tweet this stat)

  • foursquare: 33 million users, 1.3 million businesses (Tweet this stat) 

  • Freelancer.com: 6.6 million users (Tweet this stat)

  • Friends Reunited: 24 million users (Tweet this stat)

  • Gaia Online: 26 million registered users, 7 million MAU (Tweet this stat)

  • GetGlue: 3.2 million users (Tweet this stat)

  • GitHub: 3.5 million users (Tweet this stat)

  • Glassdoor: 18 million users (Tweet this stat)

  • Glympse: 4 million users (Tweet this stat)

  • Gmail: 425 million users (Tweet this stat)

  • Goodreads: 16 million users (Tweet this stat)

  • Gogobot: 2.5 million users (Tweet this stat)

  • Google+: 343 million active users  (Tweet this stat)

  • Google Chrome: 750 million users (Tweet this stat)

  • Gree: 25 million users (Tweet this stat)

  • Groove: 1 million users (Tweet this stat)

  • Groupon: 36.9 million users (Tweet this stat)

  • Habbo Hotel: 4 million users (Tweet this stat)

  • HealthTap: 1 million users (Tweet this stat)

  • Hike: 5 million users (Tweet this stat)

  • Hootsuite: 5 million users (Tweet this stat)

  • hoppr: 3 million users (Tweet this stat)

  • Hulu Plus: 4 million users (Tweet this stat)

  • Hyves: 9.8 million users (Tweet this stat)

  • iCloud: 300 million users (Tweet this stat)

  • I copied/pasted this from expandedramblings.com

  • iHeartRadio: 20 million users (Tweet this stat)

  • Imgur: 56 million users (Tweet this stat)

  • Instagram: 100 million users, 4 billion photos (Tweet this stat) Here is More Instagram Coverage

  • Instapaper: 2 million users (Tweet this stat)

  • iQiyi: 200 million viewers (Tweet this stat)

  • iwiw: 4.7 million users (Tweet this stat)

  • iWork: 10 million users (Tweet this stat)

  • Jiepang: 4 million users (Tweet this stat)

  • Kakao Talk: 90 million users (Tweet this stat)

  • Keek: 6 million users (Tweet this stat)

  • Kik Messenger: 50 million users (Tweet this stat)

  • Kiloo: 26.5 million daily active users (Tweet this stat)

  • Kiwibox: 10 million users (Tweet this stat)

  • Kleii: 1 million users (Tweet this stat)

  • Last.fm: 40 million users (Tweet this stat)

  • LevelUp: 1 million users (Tweet this stat))

  • Life360: 34 million users (Tweet this stat)

  • Line: 150 million users (Tweet this stat)

  • LinkedIn: 225 million users (Tweet this stat)

  • Listia: 2 million users (Tweet this stat)

  • Living Social: 70 million users (Tweet this stat)

  • LockerDome: 4 million users (Tweet this stat)

  • LoginRadius: 10 million users (Tweet this stat)

  • Mailbox: 1 million users (Tweet this stat)

  • MeetMe: 1 million users (Tweet this stat)

  • MeetMoi: 3 million users (Tweet this stat)

  • Mega: 3 million users, 125 million files uploaded (Tweet this stat)

  • MessageMe: 1 million users (Tweet this stat)

  • Mint.com: 10 million users (Tweet this stat)

  • Mobage: 25 million users (Tweet this stat)

  • Momo: 20 million users (Tweet this stat)

  • Mixi: 26 million users (Tweet this stat)

  • Mxit: 50 million users (Tweet this stat)

  • MyFitnessPal: 30 million users (Tweet this stat)

  • MyHeritage: 72 million users (Tweet this stat)

  • MyLife: 60 million users (Tweet this stat)

  • MySpace: 25 million users (Tweet this stat)

  • Netflix: 30 million users (Tweet this stat) Here is More Netflix Coverage

  • Netlog: 84 million users (Tweet this stat)

  • Nexopia: 1.2 million registered users; 200,000 active members (Tweet this stat)

  • Nimbuzz: 150 million users (Tweet this stat)

  • Noom: 6.7 million users (Tweet this stat)

  • Odnoklassniki: 45 million users (Tweet this stat)

  • Ookbee: 3 million users (Tweet this stat)

  • ooVoo: 75 million subscribers (Tweet this stat)

  • Openstreetmap: 1 million users (Tweet this stat)

  • Ortsbo: 212 million unique users (Tweet this stat)

  • Outlook.com: 400 million users (Tweet this stat)

  • Pandora: 200 million registered users (Tweet this stat) Here is More Pandora Coverage

  • Path: 10 million users (Tweet this stat)

  • Paypal: 123 million users (Tweet this stat)

  • Pheed: 1 million users (Tweet this stat)

  • PicMix: 8 million users, 108 million photos (Tweet this stat)

  • Pinterest: 48.7 million users (Tweet this stat) Here is More Pinterest Coverage

  • Plurk: 1 million users (Tweet this stat)

  • Pocket: 8.5 million users (Tweet this stat)

  • Popcornflix: 1 million users (Tweet this stat)

  • Prezi: 20 million users (Tweet this stat)

  • Pulse: 30 million users (Tweet this stat)

  • qeep: 18 million users (Tweet this stat)

  • Quora: 1.5 million monthly unique users (Tweet this stat)

  • QQ: 700 million monthly users (Tweet this stat)

  • Qzone: 600 million users (Tweet this stat)

  • Rally.org: 3 million users (Tweet this stat)

  • Ravelry: 3 million users (Tweet this stat)

  • Rdio: 10 million users (Tweet this stat)

  • Readability: 5 million users (Tweet this stat)

  • Reddit: 69.9 million monthly users, 4.8 billion monthly page views (Tweet this stat) Here is More Reddit Coverage

  • Renren: 100 million users (Tweet this stat)

  • ResearchGate: 2.7 million users (Tweet this stat)

  • Rounds: 6 million users (Tweet this stat)

  • Rovio (Angry Birds): 1.7 billion downloads, 263 million monthly active users (Tweet this stat)

  • Runkeeper: 14 million users (Tweet this stat)

  • Saavn: 10 million users (Tweet this stat)

  • Scoop.it: 7 million users (Tweet this stat)

  • Shazam: 300 million users; 5 billion tags  (Tweet this stat)

  • ShopAdvisor: 10 million users (Tweet this stat)

  • Shopkick: 4 million users (Tweet this stat)

  • Sina Weibo: 503 million users (Tweet this stat)

  • SkillPages: 8 million users (Tweet this stat)

  • SkyDrive: 250 million users (Tweet this stat)

  • Skype: 280 million users  (Tweet this stat) Here is More Skype Coverage

  • Skyrock: 40 million users (Tweet this stat)

  • Slacker: 4 million monthly users (Tweet this stat)

  • SlideShare: 50 million users (Tweet this stat)

  • SnapDeal: 20 million users (Tweet this stat)

  • Socialcam: 56 million monthly users (Tweet this stat)

  • Songza: 1 million users (Tweet this stat)

  • Sonico: 55 million users (Tweet this stat)

  • Soundcloud: 180 million monthly users (Tweet this stat)

  • SoundHound: 130 million users (Tweet this stat)

  • Spotbros: 1 million users (Tweet this stat)

  • Spotify: 24 million total users, 6 million paid subscribers (Tweet this stat) Here is More Spotify Coverage

  • Springpad: 4 million users (Tweet this stat)

  • Square: 3 million users, 250,000 merchants (Tweet this stat)

  • Steam: 50 million users (Tweet this stat)

  • Storybird: 2 million members (Tweet this stat)

  • Stumbleupon: 25 million users, 1 billion monthly page referrals (Tweet this stat)

  • Tagged: 330 million registered users (Tweet this stat)

  • Tango: 100 million users (Tweet this stat)

  • Tango Card: 600,000 users (Tweet this stat)

  • This was copied/pasted from expandedramblings.com

  • Tibbr: 1.5 million subscribers (Tweet this stat)

  • Trello: 1 million users (Tweet this stat)

  • Truecaller: 11 million users (Tweet this stat)

  • Trulia: 23.6 million monthly active users (Tweet this stat)

  • Tuenti: 13 million users (Tweet this stat)

  • Tumblr: 216.3 million monthly visitors, 108.9 million blogs (Tweet this stat) Here is More Tumblr Coverage

  • Twitter: 500 million total users, more than 200 million active users (Tweet this stat) Here is  More Twitter Coverage

  • Viadeo: 50 million users (Tweet this stat)

  • Viber: 200 million users (Tweet this stat)

  • Viddy: 39 million users (Tweet this stat)

  • Viewster: 8.3 million unique viewers (Tweet this stat)

  • Viggle: 1.8 million users (Tweet this stat)

  • Viki: 22 million users (Tweet this stat)

  • Vimeo: 12.6 million users (Tweet this stat)

  • Vine: Still Searching

  • Visual.ly: 145,000 users (Tweet this stat)

  • VK.com: 190 million users (Tweet this stat)

  • Voddler: 1.2 million users (Tweet this stat)

  • Voxer: 70 million users (Tweet this stat)

  • Wanelo: 8 million users (Tweet this stat)

  • WAYN: 21 million users (Tweet this stat)

  • Waze: 44 million users (Tweet this stat)

  • WeChat: 300 million users (Tweet this stat)

  • WeiXin: 100 million registered users (Tweet this stat)

  • WhatsApp: 200 million users (Tweet this stat)

  • Wix: 25 million users (Tweet this stat)

  • WordPress: 74 million blogs (Tweet this stat) Here is More WordPress Coverage

  • WorldFloat.com: 6 million users (Tweet this stat)

  • Wrapp: 1 million users (Tweet this stat)

  • Wunderlist: 4 million users (Tweet this stat)

  • Xing: 11 million users (Tweet this stat)

  • Yahoo! Mail: 281 million users (Tweet this stat)

  • Yammer: 7 million users (Tweet this stat)

  • Yandex.Fotki: 10 million users (Tweet this stat)

  • Yelp: 78 million users; 30 million reviews (Tweet this stat) See Also: Yelp Announces 100 Million Unique Monthly Visitors

  • Youku Tudou: 150 million users (Tweet this stat)

  • Youtube: 1 billion users, 4 billion views per day (Tweet this stat)

  • Yummly: 7.5 million monthly users (Tweet this stat)

  • Zalo: 2 million users (Tweet this stat)

  • Zing: 8.5 million users (Tweet this stat)

  • Zoo.gr: 1.2 million users (Tweet this stat)

Please note that some of these numbers are easier to find than others, so some of these are based on news reports and not official company tallies. It is also difficult, at times, to distinguish monthly users from total user accounts. In other words: This is the best I can find, but I don’t guarantee anything.

There are countless more social networks out here and new ones popping up almost daily. If I missed one that you’d like to see in future tallies, leave a comment and let me know!

Image Credit: blaahhi

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This entry was posted in Augmented Reality, Blogging, Email Marketing, Facebook Tips, Foursquare, GetGlue, Google, Google+, Instagram, LinkedIn, Netflix, Pandora, Pinterest, Reddit, Skype, Social Media, Social Media Measurement, Social Music, Social TV, Spotify, Tumblr, Twitter, WordPress, Yelp, YouTube and tagged Facebook, Flickr, Foursquare, Google, Groupon, instagram, LinkedIn, Pinterest, reddit, social Media, Social TV, stumbleupon, Twitter, wordpress, youtube by Craig Smith. Bookmark the permalink.
  • http://insightpool.com adam wexler

    Craig-

    Keep this tally up. It’s tough to keep up with all the latest figures out there, but an aggregate list is especially useful.

    Any clue what the overall figure looks like? Obviously there’s plenty of overlap between the networks, but is it safe to say we’re over 1,000,000,000 in total social media users by now?

    -Adam

    • Craig Smith

      Thanks Adam. I was thinking the other day that it may be about time for an update. Keep an eye out over the next couple of days…

      With 845+ million on Facebook alone, 1 billion people that have used social media at some point is certainly possible. As far as users that are currently active on SM, I’d say the number is probably a little more than half that, but growing steadily.

      Thanks for reading!

      Craig

      • http://insightpool.com adam wexler

        thanks for the prompt reply, craig. can you shoot me an email adam.wexler[at]insightpool[dot]com so we can discuss this & related topics in greater depth?

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Digital Marketing Ramblings is a clearinghouse for original and curated digital marketing tips, stats and news. DMR is the combined effort of many guest bloggers and is managed and edited by Craig Smith. To become a guest blogger, click on the link at the top of this page. You can contact Craig through any of the social profiles listed below.

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