How Many People Use the Top Digital Services? | By the Numbers

how many people use digital services

Here is my running list of how many people use the top digital services. Updated for August 2018 (the best I could find, at least).

This digital service user total list is a subset of my gigantic user total list. The user total list started out modestly back in 2011 and grew very quickly to close to 1,100 listings. You can purchase the complete list at the bottom of this post.

Anyways, here is a sampling of the list…

Digital Service User Totals

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This report lists users for almost 1,100 digital properties including:

  • Social media standard-bearers like Facebook, Twitter, YouTube, Instagram, Pinterest, Snapchat and WhatsApp;
  • Popular services like Netflix, Spotify, Paypal and Evernote;
  • Many Google, Apple, Amazon, Yahoo and Microsoft products;
  • Asian-Pacific mega-platforms like Weibo, Wechat, Baidu, Alibaba,, etc;
  • and some of your favorite games like Minecraft, Angry Birds, Candy Crush and World of Warcraft.

Source dates and links are included for each total

To get your copy of the full report, click on the button below to purchase and download the pdf.