Social Media Statistics

Last Updated on: January 6th, 2024

Social Media Statistics and Fun Facts

Photo by Sara Kurfeß on Unsplash

Social media has become a ubiquitous presence in our daily lives, with billions of people using platforms like Facebook, Twitter, and Instagram to connect, share, and consume content. These platforms have transformed the way we communicate, share information, and engage with the world around us. The impact of social media is far-reaching, affecting everything from politics and news to commerce and advertising. As such, it is important to have a clear understanding of the current state of social media, including usage patterns, user demographics, and the impact of these platforms on society and the world at large.

Here is a collection of some of the most interesting Social Media statistics and facts I have stumbled across in my internet travels. Posts here cover both individual companies as well as the industry as a whole.

Social Media Statistics and Fun Facts:

Number of people on Social Media:

4.65 billion

Last updated April 2022


Percentage of the world’s population that is on Social Media:

46%

Last updated 7/17/19


Percentage of American adults that use social media:

69%

Last updated 3/27/18


Percentage of Americans that don’t feel confident that the social media sites they use can protect their data:

51%

Last updated 3/27/18


Percentage of Millennials that admit to missing a conversation because they were distracted by their phone:

87%

Last updated 10/17/15


Percentage of females that check social media at least 10 times when out with friends:

76%

Last updated 10/17/15


Percentage of males that check social media at least 10 times when out with friends:

54%

Last updated 10/17/15


Number of active social media users in India:

134 million

Last updated 9/4/15


Number of active mobile social media users in India:

97 million

Last updated 9/4/15


Number of active social media users in China:

659 million

Last updated 8/18/15


Number of active mobile social media users in China:

million

Last updated 8/18/15


Stat posts here are edited and updated almost daily, so be sure to check back often!


Social Media Platform Statistics Pages: