Here are a few of the most interesting Tumblr statistics and facts I was able to dig up including user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
Tumblr Facts
- Website: Official Website
- Year Founded: 2007
- Headquarters: NewNew York City and Richmond, VA York, NY
- Founder(s): David Karp
- Current Chief Executive: Jeff D'Onofrio
- Parent Company: Automattic (Maker of Wordpress)
- App Download (iOS)
- App Download (Android)
What is Tumblr?
People come to Tumblr to expand their perspectives. They join a community and a cultural dialogue that exposes them up to new ideas, new passions, and new forms of self-expression. (source)
Additional Tumblr Statistics
Number of Blogs:
Last updated 2/22/20
Average Daily Signups:
Number of Posts:
Last updated 2/17/18
Percentage of users that are millennials:
Last updated 9/24/15
Average number of daily posts:
Last updated 12/22/20
Number of reblogs removed due to toxic content:
Last updated 5/5/20
Percentage of traffic that is from the U.S.:
Last updated 12/22/20
Percentage of audience that access it through a mobile device:
Last updated 9/14/15
Number of Languages Available in:
Last updated 12/22/20
Amount Tumblr was purchased for by Yahoo in 2013:
Amount Tumblr was purchased for by Automattic in 2019:
Growth in page impressions during its peak (2010-2011):
Number of Employees:
Last updated 8/13/19
Biggest topic on by year:
- 2019: Good Omens
- 2018: BTS
Average Tumblr visit length:
Last updated 10/23/14
Percentage of Tumblr users that purchase products online:
Last updated August 2015