Begun over a decade ago, Yelp has stuck pretty well to its roots as a business recommendation network, while adding a number of social and mobile elements along the way.
So how big has Yelp become? In our latest digital statistics post, we spotlight a bunch of interesting Yelp statistics.
Here are a few facts and figures about Yelp’s visitors, reviews, mobile usage and more. As always, we’ll be adding and updating semi-regularly as more statistics become available.
This report is a digital collection of every Yelp statistic I have curated over the years as of the end of June 2018. 65 of them including stats for:
- User Totals
- Reviews
- Mobile
- Revenue
- Etc.- all in one place
I try to go through each and every stat regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source and has the source date listed.
To get your copy of this stat report, click on the button below to purchase it.
Please note that some of these Yelp statistics and facts are easier to find than others. A few of these stats come from Yelp’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.
Yelp Fact Sheet
- Yelp website: yelp.com
- Year that Yelp was founded: 2004
- Yelp headquarters: San Francisco, CA
- Yelp creators: Jeremy Stoppelman, Russel Simmons
What is Yelp?
Yelp connects people with great local businesses. Our users have contributed approximately 142 million cumulative reviews of almost every type of local business, from restaurants, boutiques and salons to dentists, mechanics, plumbers and more. (source)
Yelp Statistics
Average monthly unique Yelp visitors:
145 million
Last updated 3/31/16
Number of Yelp monthly unique desktop visitors:
77 million
Last updated 2/18/18
Number of Yelp monthly unique mobile visitors:
Last updated 2/18/18
Number of Yelp monthly international (non-US) visitors:
Last updated 3/31/16
Number of claimed local businesses on Yelp:
Last updated 3/31/16
Number of local advertisers on Yelp:
Last updated 8/3/17
Number of Yelp reviews (cumulative):
Last updated 4/1/18
Percentage of new Yelp reviews from mobile:
Last updated 4/30/14
Percentage of Yelp pageviews that come from mobile:
Last updated 10/28/15
Yelp app users view 10 times more pages than desktop users.
Last updated 2/8/16
Number of languages Yelp is available in:
Last updated 3/15/16
Percentage of Yelp revenue that comes from outside the US:
Last updated 3/6/17
Yelp revenue for 2017:
Percentage of people that go to Yelp because they intend to make a purchase:
Last updated 4/11/18