We are going to keep the international theme going for this installment of “By the Numbers.” This time we’ll take a look at stats from a country that is very active on social media and has a number of its own social networks used by a majority of its citizenry the Russian Federation.
Much like in China, it is pretty clear that social giants like Facebook and Twitter have a lot of work to do in Russia to catch up to their domestic social networks.
Here are some interesting stats and facts pertaining to Russian social network including Yandex (basically Russian Google), VKontakte (basically Russian Facebook) and a few others…
Russian Social Network Stats
Number of Yandex users: 95 million
Number monthly visitors to Yandex.ru: 45 million
Yandex percentage of Russian search market: 61.7%
Number of Yandex advertisers: 239,000
Average monthly users for Yandeks.Muzyka (music streaming service): 13 million
Number of tracks on Yandeks Muzyka: 10 million
Number of desktop users of Yandex Maps: 16.5 million
Number of mobile users of Yandex Maps: 6.6 million
Number of Yandex.Fotki (photo) users: 10 million
Number of weekly Yandex Mail users: 6 million
Number of apps in Yandex.Store (Android app store): 50,000
Number of Yandex.Money (electronic payments) Accounts: 13 million
Number of Yandex employees: 4,298
Date of Yandex.ru launch: September 23, 1997
Number of active VKontakte (VK.com, Russian Facebook) users: 100 million
VKontakte (VK.com) average daily users: 46 million
VKontakte (VK.com) active monthly Russian users: 46.8 million
Date of VKontakte (VK.com) launch: October 10, 2006
Number of Mail.ru monthly users: 52.4 million
Number of Odnoklassniki users: 65.3 million
Number of Russian Facebook users: 13.1 million
Number of Russian Twitter users: 4.2 million
Number of LiveJournal Russian users: 5.7 million
Number of Russian YouTube visitors: 25 million
Number of Russian Google users: 45.8 million
Please note that some of these numbers are easier to find than others. A few of these stats come from the networks’ own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.
Image credit: Kyle Taylor via flickr
