Shopify Statistics (2026): GMV, Revenue, Merchants, MRR, and Key Facts

Shopify is a commerce platform that helps businesses sell online, in-store, and across multiple channels. It provides tools for storefront design, product and inventory management, payments, shipping, marketing, and point-of-sale (POS) operations.

On this page:

• Shopify fast facts
• Shopify history timeline
• Key Shopify metrics (GMV, revenue, MRR)
• Older merchant traffic/session/order metrics (historical)
• Methodology
• Sources & references

Shopify fast facts

• Founded: Shopify launched in 2006 after the founders built their own platform while running an online snowboard shop (“Snow Devil”) in 2004. Source
• Headquarters: Ottawa, Ontario, Canada. Source
• Core offering: subscription plans plus merchant services (payments, shipping, POS, financing, and other merchant solutions). Source

Shopify history

• 2004: Shopify’s founders build “Snow Devil,” an online snowboard store, and create a custom ecommerce solution when existing platforms don’t meet their needs. Source
• 2006: Shopify launches to the public. Source
• 2015: Shopify lists publicly on the NYSE and TSX (SHOP). Source
• 2020: Shopify announces the consumer shopping app “Shop.” Source
• 2023: Shopify closes the sale of its logistics business to Flexport (refocusing on core commerce). Source

Shopify statistics and key metrics

GMV (annual)

• 2025: $378.441 billion
• 2024: $292.275 billion
• 2023: $235.910 billion

Revenue (annual)

• 2025: $11.556 billion
• 2024: $8.880 billion
• 2023: $7.060 billion

Monthly Recurring Revenue (MRR)

• As of Dec 31, 2025: $205 million
• As of Dec 31, 2024: $178 million

Employees

Number of employees (as of Dec 31, 2025): approximately 7,600.

Shopify merchant traffic, sessions, and orders (historical disclosure)

Note: The metrics below come from Shopify’s 2019 annual report (reporting 2020 business performance) and are included as historical reference.

• Average monthly unique visitors to Shopify merchant shops: 319 million (2020)
• Average monthly browsing sessions on Shopify merchant shops: 3.2 billion sessions (2020)
• Average Shopify orders per month: 65.5 million orders (2020)

Methodology

• Primary sources first: GMV, revenue, and MRR are taken from Shopify’s official earnings press releases (Q4/full-year) and filings.
• No projections: Forward-looking guidance and forecasts are excluded.
• Metric definitions: GMV and MRR definitions follow Shopify’s press release/10-K definitions.

Sources & references

• Shopify — Q4 and Full-Year 2025 earnings press release (GMV, revenue, MRR)
• Shopify — Q4 and Full-Year 2024 earnings press release (GMV, revenue)
• Shopify — FY2025 Form 10-K (merchant definition, employees, business overview)
• Shopify blog — Early Shopify story (Snow Devil, early platform origin)
• Shopify News — Shop app announcement (2020)
• Shopify — About page (company overview)
• Shopify — 2019 Annual Report / 2020 disclosed traffic/sessions/orders metrics (historical)