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ZALORA is one of Southeast Asia’s largest online fashion and beauty retailers, operating a regional e-commerce platform that combines wholesale, marketplace, and brand-partner models. The company is especially important because it built a broad multi-country online fashion footprint in a fast-growing e-commerce region.
Quick Answer: ZALORA says it now enjoys more than 59 million visits per month. Older company-linked reporting cited 2.6 million active customers, while the ZALORA app had also been cited at 20 million downloads by 2021.
Key ZALORA Metrics
| Metric | Figure | Year / Status |
|---|---|---|
| Monthly visits | 59M+ | Current corporate site |
| Active customers | 2.6 million | 2020 cited figure |
| App downloads | 20 million | 2021 cited figure |
About ZALORA
Founded in 2011, ZALORA became one of Southeast Asia’s most recognizable fashion e-commerce brands by building localized operations across multiple markets. Its role in the region goes beyond retail, since it also acts as a platform partner for brands looking to reach Southeast Asian consumers.
ZALORA Statistics and Facts
- 59M+ monthly visits
- 2.6 million active customers
- 20 million app downloads
Why Visits Matter More in Current ZALORA Materials
ZALORA’s current corporate pages emphasize monthly site visits and brand reach more than current active-customer disclosures. That makes traffic a better current top-line metric than trying to force older customer totals into the lead position.
Why ZALORA Matters
ZALORA matters because it is one of the few regional e-commerce brands in Southeast Asia with broad fashion specialization, strong cross-border recognition, and multi-market operations at scale.
FAQ
How many people use ZALORA?
ZALORA currently says it gets more than 59 million visits per month, while older reporting cited 2.6 million active customers.
How many times has the ZALORA app been downloaded?
The ZALORA app had been cited at 20 million downloads by 2021.
Is ZALORA only a retailer?
No. ZALORA also works with brand partners through wholesale and marketplace models.
Why is customer count older than traffic count here?
Because current official ZALORA materials highlight site visits more clearly than updated active-customer totals.
Sources and References
