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Roku statistics for 2026, including streaming households, 2025 revenue, streaming hours, platform revenue, and key business facts.
Roku is one of the largest connected-TV platforms in North America, combining streaming devices, smart TV operating systems, advertising, subscription distribution, and The Roku Channel. In 2026, Roku’s latest official results show continued scale in both households and streaming activity.
| Metric | Figure | Period |
|---|---|---|
| Streaming households | 90+ million | late 2025 |
| Total net revenue | $4.737 billion | FY 2025 |
| Platform revenue | $4.145 billion | FY 2025 |
| Streaming hours | 145.6 billion | FY 2025 |
| Q3 streaming hours | 36.5 billion | Q3 2025 |
| 2026 household target | 100 million | company outlook |
Roku’s scale now comes from much more than streaming sticks. Its business is increasingly driven by platform revenue, advertising, subscription distribution, and engagement across smart TVs and The Roku Channel.
The latest official numbers show that Roku entered 2026 with very large household reach, rising streaming hours, and a much larger revenue base than it had just a few years ago.
Roku said it had more than 90 million logged-in streaming households globally in late 2025.
Roku generated $4.737 billion in total net revenue in 2025.
Users streamed 145.6 billion hours on Roku during 2025.
Platform revenue is Roku’s largest segment, reaching $4.145 billion in 2025.