Roku Statistics and Facts

Roku Statistics 2026: Streaming Households, Revenue, Hours & ARPU

Roku statistics for 2026, including streaming households, 2025 revenue, streaming hours, platform revenue, and key business facts.

Roku statistics and facts 2026

Roku is one of the largest connected-TV platforms in North America, combining streaming devices, smart TV operating systems, advertising, subscription distribution, and The Roku Channel. In 2026, Roku’s latest official results show continued scale in both households and streaming activity.

Quick Answer: Roku reported more than 90 million logged-in streaming households globally in late 2025, generated $4.737 billion in total net revenue in 2025, and delivered 145.6 billion streaming hours during the year.

Roku Key Metrics

Metric Figure Period
Streaming households 90+ million late 2025
Total net revenue $4.737 billion FY 2025
Platform revenue $4.145 billion FY 2025
Streaming hours 145.6 billion FY 2025
Q3 streaming hours 36.5 billion Q3 2025
2026 household target 100 million company outlook

How Many Roku Users Are There?

  • 90+ million logged-in streaming households globally (late 2025)
  • 85.8 million streaming households (Q3 2024)
  • 71.6 million active accounts (2023)
  • 60.1 million active accounts (2021)

Roku Streaming Statistics

  • 145.6 billion streaming hours (2025)
  • 36.5 billion streaming hours (Q3 2025)
  • 58.7 billion hours (2020)
  • 40.3 billion hours (2019)

Roku Revenue by Year

What the Latest Roku Numbers Show

Roku’s scale now comes from much more than streaming sticks. Its business is increasingly driven by platform revenue, advertising, subscription distribution, and engagement across smart TVs and The Roku Channel.

The latest official numbers show that Roku entered 2026 with very large household reach, rising streaming hours, and a much larger revenue base than it had just a few years ago.

FAQ

How many Roku users are there?

Roku said it had more than 90 million logged-in streaming households globally in late 2025.

How much revenue does Roku make?

Roku generated $4.737 billion in total net revenue in 2025.

How many hours are streamed on Roku?

Users streamed 145.6 billion hours on Roku during 2025.

What is Roku’s biggest business segment?

Platform revenue is Roku’s largest segment, reaching $4.145 billion in 2025.

Sources

Craig Smith
Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other site is DisneyNews.us.

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