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Updated Hasbro statistics for 2026: latest revenue and profit figures, employee count, key brand portfolio numbers, and a clear breakdown of Wizards of the Coast vs. Consumer Products performance—plus FAQs.
Hasbro is one of the world’s biggest toy and game companies, known for household names like Monopoly, Play-Doh, Nerf, and Transformers. In recent years, Hasbro has increasingly positioned itself as a games and IP company—leaning into strong franchises, licensing, and especially the growth engine of Wizards of the Coast (home to Magic: The Gathering and Dungeons & Dragons).
This post compiles the most useful Hasbro stats—revenue and earnings trends, employee count, and segment-level performance—so you can quickly understand how the business is evolving.
| Metric | Value | Year | Source |
|---|---|---|---|
| Employees (worldwide) | ~4,985 | 2024 | Hasbro Form 10-K (FY ended Dec. 29, 2024) |
| Consolidated net revenues | $4,135.5 million | 2024 | Hasbro Form 10-K (FY ended Dec. 29, 2024) |
| Net earnings (loss) | $394.4 million | 2024 | Hasbro Form 10-K (FY ended Dec. 29, 2024) |
| Net earnings (loss) | ($1,487.8) million | 2023 | Hasbro Form 10-K (FY ended Dec. 29, 2024) |
| Wizards of the Coast & Digital Gaming net revenues | $1,511.3 million | 2024 | Hasbro Form 10-K (FY ended Dec. 29, 2024) |
| Consumer Products net revenues | $2,543.9 million | 2024 | Hasbro Form 10-K (FY ended Dec. 29, 2024) |
| Latest full-year net sales reported | $4,701.3 million | 2025 | Full-year results summary (Feb. 2026) |
To preserve context while keeping labels clear, here are the most commonly referenced, year-labeled totals (all figures in USD):
Note: Hasbro’s 2024 year-over-year revenue comparison is heavily influenced by the prior divestiture of the eOne Film & TV business (reflected in the Entertainment segment decline noted in the company’s filing).
This segment includes Magic: The Gathering, Dungeons & Dragons, and a growing mix of digital and licensed games.
Consumer Products includes toys and games shipped to retailers and sold across Hasbro’s brand portfolio globally.
Hasbro’s portfolio spans toys, tabletop games, and entertainment-led IP. Some of the most recognized Hasbro-owned brands include:
Hasbro reported $4.136B in consolidated net revenues for 2024. A widely reported full-year summary lists $4.701B in net sales for 2025.
Hasbro reported employing approximately 4,985 people worldwide as of year-end 2024.
In recent years, Wizards of the Coast & Digital Gaming has been a major profit driver for Hasbro, with $1.511B in segment net revenues in 2024 and notable growth in digital and licensed gaming.
Hasbro owns major toy and game brands (like Monopoly, Nerf, Play-Doh, and Transformers) and also owns Wizards of the Coast, the publisher behind Magic: The Gathering and Dungeons & Dragons.