Groupon Statistics and User Count (2023)
Last Updated on: March 9th, 2023
Here are a few of the most interesting Groupon statistics and facts I was able to dig up including Groupon user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
Groupon is an online marketplace that offers deals and discounts on a wide variety of products and services. The company was founded in 2008 and is based in Chicago, Illinois.
Groupon operates on a business model in which it partners with local businesses to offer limited-time discounts on their products and services. These discounts, known as “Groupons,” are marketed to Groupon’s large user base through email, social media, and the Groupon website and mobile app.
Groupon offers deals on a wide range of products and services, including restaurants, spas, travel, events, and consumer goods. Users can browse and purchase Groupons directly from the Groupon website or app.
Groupon has become a popular platform for consumers to discover new businesses and try out new products and services at a discounted price. The platform has also provided a valuable marketing opportunity for small and local businesses to attract new customers and increase their exposure.
While Groupon has faced criticism from some businesses for the steep discounts they offer, the platform has continued to be a popular way for consumers to save money on a wide variety of products and services.
Groupon Statistics
Groupon User Count
Groupon number of users:
- 2021: 24 million active customers
- 2020: 29.577 million active customers
- 2019: 43.620 million active customers
- 2018: 48.159 million active customers
- 2017: 49.536 million active customers
- 2016: 47.881 million active customers
- 2015: 48.889 million active customers
- 2014: 47.426 million active customers
- 2013: 44.877 million active customers
- 2012: 41.049 million active customers
- 2011: 33.742 million active customers
Groupon Revenue Totals
Groupon annual revenue:
- 2021: $967.1 million
- 2020: $1.416 billion
- 2019: $2.218 billion
- 2018: $2.636 billion
- 2017: $2.84 billion
- 2016: $3.14 billion
- 2015: $3.12 billion
- 2014: $2.858 billion
- 2013: $2.573 billion
- 2012: $2.334 billion
- 2011: $1.610 billion
Groupon annual net income:
- 2020: $287 million loss
- 2019: $22 million loss
- 2018: $11 million loss
- 2017: $14 million
- 2016: $194 million loss
- 2015: $20 million
- 2014: $73 million
- 2013: $95 million loss
- 2012: $67 million loss
- 2011: $373 million loss
Average Groupon gross billings per user:
- 2018: $108.03
- 2017: $113.98
- 2016: $118.79
- 2015: $129.98
- 2014: $136.95
- 2013: $134.01
- 2012: $143.88
- 2011: $185.75
Additional Groupon Stats
Number of downloads of the Groupon app:
Last updated 10/30/18
Number of Groupon employees:
Last updated 10/30/18
Number of Groupons sold on Groupon:
Last updated 10/30/18
Number of active Groupon deals:
Last updated 2/12/15
Number of active Groupon customers:
Last updated 2/15/17
Number of Groupon users in North America:
Last updated 11/1/17
Number of Groupon users in EMEA:
Last updated 2/12/15
Number of Groupon business pages:
Last updated 10/22/14
Number of business tips and ratings on Groupon:
Last updated 10/22/14
Number of countries Groupon is active in:
Last updated 10/30/18
Number of markets Groupon is active in:
Last updated 10/30/18
Groupon Facts
- Website: Official Website
- Year Founded: 2008
- Headquarters: Chicago, IL
- Founder(s): Andrew Mason, Eric Lefkofsky, Brad Keywell
- Current Chief Executive: Aaron Cooper
- App Download (iOS)
- App Download (Android)
Other Companies and Topics to Check Out:
Please note that some of these numbers are easier to find than others. A few of these Groupon statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.