In this installment of my “By the Numbers” feature, I am looking at the location-based social network foursquare.
foursquare began as a gamified check-in app and has evolved into a discovery engine of sorts mixing in a social aspect to local search.
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foursquare was the darling of SXSW shortly after it launched in 2009 and they enjoyed rapid expansion during their first year or so of existence. Since then, the momentum has slowed somewhat, but foursquare has a very loyal user base and businesses of all sizes have embraced the platform’s very useful marketing features.
So how many people and businesses are using foursquare these days? Here are those foursquare stats and a bunch more:
foursquare launch date: March 11, 2009 (Tweet this fact)
Total number of foursquare users: 45 million (Tweet this stat) Last updated 12/19/13
Total number of foursquare check-ins (all time): 5 billion (Tweet this stat) Last updated 12/19/13
Total number of foursquare tips left: 40 million (Tweet this stat) Last updated 12/19/13
Total number of foursquare venues: 60 million Last updated 1/3/14
Total number of foursquare business pages: 1.3 million (Tweet this stat) Last updated 4/11/13
Total number of businesses that have run AmEx specials: 100,000 (Tweet this stat) Last updated 2/26/13
Total number of foursquare developers: 40,000 (Tweet this stat) Last updated 3/20/13
Total number of foursquare employees: approx 140 (Tweet this stat) Last checked 1/5/13
Most liked foursquare page: Starbucks (1.4 million) (Tweet this stat) Last updated 9/5/13
Most checked-in to location: Hartfield-Jackson Atlanta International Airport, over 1 million check-ins (Tweet this stat) Last updated 9/5/13
Amount of 4/11/13 foursquare funding round: $41 million
Please note that some of these numbers are easier to find than others. A few of these stats come from foursquare’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.
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