Zalando Statistics, User Counts and Facts (2021)

Here are a few of the most interesting Zalando statistics and facts I was able to dig up including user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Zalando Facts

What is Zalando?

Clothes, accessories, sports items… At Zalando we’re no longer solely about shoes! We offer an extensive product selection, excellent customer service and an easy and secure online shopping experience. (source)

Zalando User Count

Zalando number of customers:

31 million active customers

Last updated 2/28/20

Zalando Revenue Totals

Zalando annual revenue:

Average number of orders per active Zalando customer:

Total number of orders on Zalando:

Additional Zalando Statistics

Average number of orders per quarter

29 million

Last updated 8/7/18

Number of brands on Zalando:

1,500 brands

Last updated 2/10/17

Number of products on Zalando:


Last updated 2/10/17

Average number of visits to Zalando per quarter:

734 million

Last updated 8/7/18

Number of countries Zalando is active in:


Last updated 2/10/17

Number of Zalando employees:


Last updated 8/7/18

Total Zalando website visits per year:

Please note that some of these numbers are easier to find than others. A few of these Zalando stats come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.

About Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other sites include and