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TiVo is best known for pioneering the DVR experience, but the brand’s center of gravity has shifted. Today, TiVo is primarily positioned as a media platform and TV OS ecosystem—powering discovery, monetization, and advertising on connected TVs and operator devices—rather than selling new DVR boxes.
Answer Box: How many people use TiVo in 2026?
TiVo no longer reports the classic “DVR subscriber households” figure consistently like it did in earlier years. The most current, verifiable proxy for active usage is Xperi’s reporting on TiVo One (its advertising and monetization platform), which reached 5.3 million monthly active users at year-end 2025, with Xperi targeting ~7 million by the end of 2026.
TiVo Key Metrics (Updated for 2026 context)
| TiVo One monthly active users (MAUs) | 5.3 million (year-end 2025) |
| TiVo One ARPU | $7.80 (year-end 2025) |
| TiVo One stated target | ~7 million MAUs by end of 2026 (company target) |
| DVR hardware status | TiVo ended DVR hardware manufacturing/sales (as of Sept. 30, 2025) and continues supporting existing devices |
What TiVo Is Today (Not Just “A DVR”)
TiVo’s early identity was built around recording live TV, pausing/replaying content, and making channel surfing smarter. But as streaming grew and pay-TV providers moved to cloud DVRs, the market for standalone DVR boxes shrank.
By late 2025, TiVo had officially exited the standalone DVR hardware business, ending manufacturing and distribution of TiVo DVR products. TiVo said it would continue supporting existing devices, while focusing on software and platform offerings.
TiVo’s Current Focus Areas
- TiVo One – an ad/monetization platform that aggregates inventory and enables advertising partnerships.
- TiVo OS – a TV operating system and discovery layer used by select smart TV partners and regions.
- Operator/TV platform services – software and experiences that help pay-TV and connected-TV partners improve discovery and engagement.
Why “TiVo Users” Is Harder to Measure Than It Used to Be
Historically, TiVo was often discussed in terms of “subscriber households.” In today’s environment, usage is fragmented across connected TVs, operator devices, and software layers. That’s why recent reporting has emphasized platform-level performance like TiVo One MAUs and monetization signals such as ARPU.
FAQ
Did TiVo stop making DVRs?
Yes. TiVo ended the manufacturing and sale of its DVR hardware in 2025, while continuing to support existing customers and devices.
Who owns TiVo now?
TiVo is part of Xperi Inc., which reports TiVo platform metrics in its investor updates.
What is TiVo One?
TiVo One is an advertising and monetization platform that helps aggregate and sell ad inventory across TiVo-enabled environments.
Is TiVo still useful if I already own a DVR?
For many owners, yes—especially those who prefer local recording and the classic DVR workflow. TiVo has said it will continue supporting existing devices even though it has stopped making new ones.
What’s the most current “active usage” number for TiVo?
The most current, verifiable usage metric is TiVo One’s 5.3 million MAUs (year-end 2025) reported by Xperi, plus the company’s publicly stated goal to reach ~7 million MAUs by end of 2026.
