Here are a few of the most interesting Peloton statistics and facts I was able to dig up including revenue totals and employee counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
Peloton Facts
- Website: Official Website
- Year Founded: 2012
- Headquarters: New York, NY
- Founder(s): Graham Stanton, John Foley, Yony Feng, Tom Cortese and Hisao Kushi
- Current Chief Executive: John Foley
What is Peloton?
Peloton is the largest interactive fitness platform in the world, with a loyal community of more than 4.4 million members. We pioneered connected, technology-enabled fitness and the streaming of immersive, instructor-led boutique classes to our members anytime, anywhere. Peloton makes fitness entertaining, approachable, effective, and convenient, while fostering social connections that encourage our members to be the best versions of themselves. Our world-class instructors teach classes across a variety of fitness and wellness disciplines, including indoor cycling, indoor/outdoor running and walking, bootcamp, yoga, strength training, stretching, and meditation. (source)
Peloton Revenue Totals
Peloton revenue (annual):
- FY 2020: $1.825 billion
- FY 2019: $915 million
- FY 2018: $435 million
- FY 2017: $219 million
Peloton net loss (annual):
- FY 2020: $71.6 million
- FY 2019: $195.6 million
- FY 2018: $47.9 million
- FY 2017: $163.4 million
Peloton Statistics
Number of Peloton users:
Last updated 3/7/21
Number of bikes sold:
Last updated 3/29/19
Largest turnout for a live class to date:
Last updated 4/24/20
Number of live classes each day:
Last updated 5/22/19
Total workouts in FY 2019:
Amount raised in funding to date:
Last updated 1/10/18
Reported value:
Last updated 3/29/19
Number of on demand classes:
Last updated 8/3/18