Fitbit Statistics and User Count for 2025
Last Updated on: May 29th, 2025
Here are a few of the most interesting Fitbit statistics and facts I was able to dig up including restaurant count, revenue totals and employee counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
Fitbit Facts
Here is pretty much everything you ever wanted to know about Fitbit.
- Website: Official Website
- Year Founded: 2007
- Headquarters: Boston, MA
- Founder(s): James Park, Eric Friedman
- Current Chief Executive: James Park
- Parent Company: Google
- App Download (iOS)
- App Download (Android)
Photo by JeepersMedia
Fitbit is a consumer electronics brand known for its products that track health and activity. Its devices, including wristbands and watches, monitor data such as steps taken, heart rate, quality of sleep, steps climbed, and other personal metrics involved in fitness. These wearable devices sync wirelessly with an app to help users monitor their progress, set health goals, and engage in friendly competition with other users. Acquired by Google, Fitbit continues to be a prominent name in the health and wellness industry, promoting a lifestyle of activity and awareness through technology.
Fitbit Statistics
Fitbit Revenue Totals
Nothing to report just yet. Please check back soon for updates.
Additional Statistics
Number of Fitbit users that have enrolled in its AFib detection:
Number of Fitbits sold all time:
Fit bit’s share of the wearable tech market:
Number of people that use Feed in the Fitbit app:
Number of times Fitbit groups have been joined:
50 of America’s 500 biggest companies are Fitbit corporate clients. (2015)
Number of retail stores that carry Fitbits:
Number of countries that Fitbits are sold in:
110+ countries (2019)
Number of Fitbit employees:
579 employees (2015)
Percentage of Fitbit sales from the US:
Average amount of sleep that a Fitbit user gets:
6 hours, 38 minutes (2017)
How many steps have Fitbit users taken:
73.7 trillion (2017)
Cumulative number of nights slept tracked by Fitbits:
3 billion nights (2017)
Total steps taken by Fitbit users in 2021:
Total steps taken by Fitbit users in 2017:
Total active minutes of Fitbit users in 2017:
Total time slept by Fitbit users in 2017:
Amount of heart rate data that Fitbit has tracked since 2014:
Number of people that have used Fitbit’s female health tracking feature:
Number of Versa Smartwatches Fitbit has sold:
Amount Google reportedly paid for Fitbit:
Number of Fitbit installs on the Google Play Store:
Please note that some of these numbers are easier to find than others. A few of these statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.
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