Physical Address
304 North Cardinal St.
Dorchester Center, MA 02124
Turo is a peer-to-peer car sharing marketplace that lets individuals rent vehicles from local hosts instead of going through a traditional rental counter. For guests, it’s a way to find everything from affordable daily drivers to specialty cars. For hosts, it can be a side income stream or a full-on small business built around a fleet.
Because marketplace businesses depend on both supply and demand, the most helpful metrics typically track active guests, active hosts, and active vehicles—not just total signups. Turo has shared recent figures that provide a clear snapshot of current scale.
Turo by the Numbers
- Active guests: 3.5M (end of 2024)
- Active hosts: 140K (end of 2024)
- Active vehicles: 340K (end of 2024)
- Gross booking value: $2.5B (2024)
Key Turo Metrics
| Metric | Value | Year (as reported) | Source |
|---|---|---|---|
| Active guests | 3.5 million | End of 2024 (reported Mar 2025) | Turo blog |
| Active hosts | 140,000 | End of 2024 (reported Mar 2025) | Turo blog |
| Active vehicles | 340,000 | End of 2024 (reported Mar 2025) | Turo blog |
| Gross booking value (GBV) | $2.5 billion | 2024 (reported Mar 2025) | Turo blog |
| Host earnings | $1.5 billion | 2024 (reported Mar 2025) | Turo blog |
How Turo Works
- Hosts list vehicles: set availability, pricing, and trip rules.
- Guests book in-app: choose a car, dates, and pickup method.
- Trips run with protections: policies, identity checks, and support vary by market.
FAQ
How many people use Turo?
Turo reported 3.5 million active guests at the end of 2024 (reported in March 2025).
How many cars are on Turo?
Turo reported 340,000 active vehicles at the end of 2024 (reported in March 2025).
Where is Turo available?
Turo has described operating across five countries and having a presence in 16,000+ cities (reported in 2025).
