12 Taco Bell Facts and Statistics (2020) | By the Numbers

taco bell facts statistics

Here are the more interesting Taco Bell facts and statistics I was able to dig up recently. As always, I will be adding more and updating these periodically as I find new stuff. Be sure to check back regularly.

taco bell facts statisticsPlease note that some of these Taco Bell stats are easier to find than others, so some of these are based on news reports and not official company tallies. All stats are linked to their source unless it was sent to me directly from the company. No stat listed on DMR should be considered in making any type of investment decision. In other words: This is the best I can find, but I don’t guarantee anything.

Taco Bell Facts

  • Taco Bell Website: www.tacobell.com
  • Year Founded: 1962
  • Taco Bell Founder: Glen Bell
  • Taco Bell Headquarters: Irvine, CA
  • Taco Bell CEO: Greg Creed
  • Taco Bell Parent Company: Yum! Brands
  • Location of first Taco Bell: San Bernadino, CA
  • Year Pepsi bought Taco Bell: 1978
  • Year Taco Bell was spun out into Yum Brands: 2002
  • Year that Gidget, the Taco Bell chihuahua, died: 2009

Taco Bell Statistics

Taco Bell revenue goal for 2020:

$15 billion in sales

Taco Bell goal for global stores by 2020:

9,000 restaurants

Average number of weekly Taco Bell customers:

46 million customers

Last updated 5/25/17

Number of Taco Bell restaurants:

7,072 restaurants

Last updated 1/1/19

Number of countries Taco Bell has restaurants in:

27 countries

Last updated 1/1/19

Taco Bell revenue (annual):

Percentage of the US population that eats at Taco Bell once a month:


Last updated 10/12/16

Get the Industry Report

This full report is available in an annual industry report. Some of the data in industry reports include:

  • Restaurant Counts
  • Geography
  • Employees
  • History
  • Revenue
  • Etc.- all in one place

I try to go through each and every stat regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source and has the source date listed.

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Report 1:  Fast Food Industry Report (Arby’s, Burger King, Chick-fil-A, Chipotle, Dairy Queen, Domino’s Pizza, Dunkin Donuts, Jack in the Box, KFC, McDonald’s, Panda Express, Panera Bread, Papa Johns, Pizza Hut, Sonic, Starbucks, Subway, Taco Bell, Tim Hortons and Wendy’s).