Hallmark Statistics and Facts for 2024

Last Updated on: January 6th, 2024

Here are a few of the most interesting Hallmark statistics and facts I was able to dig up including store count, revenue totals and employee counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Hallmark Facts

Here is pretty much everything you ever wanted to know about Hallmark.

  • Website: Official Website
  • Year Founded: 1910
  • Headquarters: Kansas City, MO
  • Founder(s): Joyce Hall
  • Current Chief Executive: Donald Hall Jr
  • Subsidiaries / Brands: Crayola, Hallmark Channel and Halls

Hallmark Statistics store count revenue totals and Facts

Hallmark is an American company that produces greeting cards, gifts, and other products for special occasions and holidays. The company was founded in 1910 by Joyce Hall and is headquartered in Kansas City, Missouri.

Hallmark is best known for its greeting cards, which are sold under a variety of brand names including Hallmark, Shoebox, and Mahogany. The company also produces gifts, ornaments, home decor, and other products that are sold through its retail stores and online.

In addition to its retail business, Hallmark has a media division that produces television shows, movies, and other content for a variety of networks and streaming services. Some of Hallmark’s most popular TV shows and movies include the “Hallmark Hall of Fame” series, “When Calls the Heart,” and “The Good Witch.”

Hallmark is a family-owned business and has a reputation for its commitment to quality, creativity, and innovation. The company has won numerous awards for its products and services, and has been recognized for its philanthropic efforts in supporting charitable organizations and causes around the world.

Hallmark Store Count

Number of Hallmark Gold Crown stores:

2,000 stores (2018)

Hallmark Employee Count

Number of Hallmark employees:

20,000 employees (2023)

Hallmark Revenue Totals

Hallmark annual revenue:

$3.8 billion (2022)

Additional Hallmark Statistics

Number of countries that Hallmark cards are sold in:

100 (2023)

Number of stores Hallmark cards are sold in:

100,000 (2023)

Number of languages Hallmark cards are available in:

30 (2023)

Please note that some of these numbers are easier to find than others. A few of these Hallmark statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.

Related Categories:

Broadcast Media Statistics, Business Statistics, Consumer Packaged Goods Statistics, Retail Statistics

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About Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other sites include DisneyNews.us and VideoGamesStats.com.