Wayfair Statistics and User Count for 2024
Last Updated on: January 11th, 2024
Here are a few of the most interesting Wayfair statistics and facts I was able to dig up including restaurant count, revenue totals and employee counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
Wayfair Facts
Here is pretty much everything you ever wanted to know about Wayfair.
- Website: Official Website
- Year Founded: 2002
- Headquarters: Boston, MA
- Founder(s): Niraj Shah, Steve Conine
- Current Chief Executive: Niraj Shah
- Subsidiaries / Brands: Joss & Main, AllModern,, Birch Lane and Perigold
- App Download (iOS)
- App Download (Android)
Wayfair is an e-commerce company that specializes in selling furniture and home goods online. It was founded in 2002 by Niraj Shah and Steve Conine and is headquartered in Boston, Massachusetts, USA.Wayfair operates as a digital marketplace, offering a vast selection of products for the home, including furniture, decor, lighting, bedding, rugs, kitchenware, appliances, and more. The company partners with thousands of suppliers and manufacturers to provide a wide range of options to its customers.Customers can browse and purchase products through the Wayfair website or mobile app. Wayfair aims to provide a seamless online shopping experience, offering detailed product information, customer reviews, and various search and filter options to help users find the items that match their preferences and needs.One of Wayfair’s distinguishing features is its extensive catalog of furniture, which includes items for various rooms, styles, and budgets. The company offers options for different design aesthetics, from modern and contemporary to traditional and rustic.Wayfair also provides additional services and features, such as design inspiration and ideas, virtual room planning tools, and customer support. The company’s focus is on providing a convenient and satisfying online shopping experience for customers looking to furnish or decorate their homes.Wayfair operates in multiple countries, including the United States, Canada, the United Kingdom, Germany, and Australia, among others. It has gained popularity and a significant customer base through its online presence and commitment to offering a wide range of home goods at competitive prices.
Wayfair Statistics
Wayfair Revenue Totals
Wayfair annual revenue:
- 2022: $12.2 billion
- 2021: $13.7 billion
- 2020: $14.1 billion
- 2019: $9.1 billion
- 2018: $6.7 billion
- 2017: $4.7 billion
- 2016: $3.3 billion
- 2015: $2.2 billion
- 2014: $1.3 billion
- 2013: $915 million
- 2012: $601 million
Wayfair annual net income/loss:
- 2022: $1.3 billion net loss
- 2021: $131 million loss
- 2020: $184 million net income
- 2019: $984 million loss
- 2018: $504 million loss
- 2017: $244 million loss
- 2016: $194 million loss
- 2015: $77 million loss
- 2014: $148 million loss
- 2013: $40 million loss
- 2012: $33 million loss
Additional Statistics
Average number of monthly pageviews for Wayfair:
Last updated 11/1/18
Average number of pieces of content Wayfair publishes monthly:
100
Last updated 11/1/18
Average number of orders per Wayfair customer:
Last updated 10/31/19
Average Wayfair order value:
Last updated 10/31/19
Percentage of Wayfair orders that are placed via mobile:
Last updated 8/2/18
Number of Wayfair employees:
Last updated 1/1/21
Year-over-year increase in gross Wayfair sales for Thanksgiving Weekend 2016-2017:
Last updated 11/29/17
Number of items available on Wayfair:
Last updated 10/31/19
Wayfair net revenue per active customer:
Last updated 12/3/16
Annual Wayfair advertising spend:
Last updated 11/1/18
Please note that some of these numbers are easier to find than others. A few of these statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.
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