Here are a few of the most interesting Roku statistics I was able to dig up. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
This Roku report is a digital collection of the most interesting statistics I have curated over the years as of May 2018. 28 of them including stats for:
- Users
- Content
- Devices
- Market Share
- Etc.- all in one place
I try to go through each and every stat regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source and has the source date listed.
To get your copy of this stat report, click on the button below to purchase it.
or get it in one of my report bundles:
Bundle 1: Video Streaming Service Report Bundle (Netflix, Amazon Prime, YouTube, Roku, Hulu)
Roku Facts
- Roku website: roku.com
- Roku launch date: 2002
- Roku headquarters: Los Gatos, CA
- Roku creator: Anthony Wood
What is Roku?
Roku is a TV set-top video-streaming device and smart TV manufacturer.
Roku pioneered streaming for the TV and aspires to power every TV in the world. As of June 2016 the Roku OS powered TV streaming for 10+ million monthly active accounts. Roku is known for streaming innovation and high customer engagement, offering content providers and video advertisers the best way to reach streaming audiences. (source)
Roku Statistics
How many people use Roku?
19.3 million monthly active accounts
Last updated 2/21/18
Average amount of time Roku users spend watching it:
Last updated 1/2/17
Amount of content streamed on Roku in the first half of 2017:
Amount of content streamed on Roku in 2017:
Amount of content streamed on Roku in 2016:
Amount of content streamed on Roku in 2015:
Increase in content streamed on Roku from 2014-2015:
Roku’s share of the US over the top device video market:
Last updated 6/16/16
Amount of content streaming Roku users do weekly:
Last updated 9/16/14
Percentage of U.S. households that own, or have owned a Roku device:
Last updated 9/16/14
Number of smart TVs Roku has sold in the US:
Last updated 1/4/16
Reported value of Roku:
Last updated 9/28/17
Roku revenue for 2017:
Roku Q4 2017 revenue:
Please note that some of these numbers are easier to find than others. A few of these Roku stats come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%