For over a decade, the App Store has proved to be a safe and trusted place to discover and download apps. But the App Store is more than just a storefront — it’s an innovative destination focused on bringing you amazing experiences. And a big part of those experiences is ensuring that the apps we offer are held to the highest standards for privacy, security, and content. Because we offer nearly two million apps — and we want you to feel good about using every single one of them. (source)
Apple App Store Statistics and User Count (2023)
Last Updated on: October 19th, 2022
Apple App Store Statistics
Here are a few of the most interesting Apple App Store statistics and facts I was able to dig up including user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
Apple App Store User Count
Number of people that have downloaded a game from the App Store:
Last updated 3/25/19
Average number of people that visit the App Store weekly:
Last updated 6/15/20
Number of App Store downloads total:
Last updated 5/31/18
Apple App Store Revenue Totals
App Store revenue (all time):
Last updated 7/10/18
Amount that Apple app developers have earned (all time):
Last updated 7/10/18
Amount that the App Store ecosystem supported in billings and sales in 2019:
Projected annual App Store user spending (source):
- 2019: $56 billion
- 2020: $67 billion
- 2021: $78 billion
- 2022: $88 billion
- 2023: $96 billion
Additional Apple App Store Statistics
Number of apps in the Apple App Store:
Last updated 6/15/20
Amount that Apple App Store users spent in apps and mobile games in 2019:
Amount that Apple App Store users spent in apps and mobile games in 2018:
Number of mobile game downloads from the App Store in 2019:
Number of mobile game downloads from the App Store in 2018:
Number of iOS apps that earn over $1 million annually:
Last updated 5/31/18
Number of iOS apps that earn over $10 million annually:
Last updated 5/31/18
Number of apps in the Apple Watch App Store:
Last updated 7/23/16
Number of native iPad apps:
Last updated 3/21/16
Number of games in the App Store:
Last updated 9/7/16
Number of iOS app downloads in 2015:
Amount of revenue the Apple App Store generated for developers in 2016:
Average amount US iPhone users spent per device on in-app purchases in 2016:
Amount paid to app developers so far:
Last updated 6/5/17
Number of apps in the Apple App Store that are from Chinese developers:
Last updated 1/27/14
Most popular iPhone/iPad app of all time:
Last updated 9/9/15
Second most popular iPhone/iPad app of all time:
Last updated 9/9/15
Country that generates the most iOS App Store revenue:
Last updated 4/15/16
Percentage of apps in China that come from Apple’s app store:
Last updated 4/9/19
Country that generates the second most iOS App Store revenue:
Last updated 4/15/16
Country that downloads the most iOS apps:
Last updated 4/28/15
Country that downloads the 2nd most iOS apps:
Last updated 4/28/15
Amount spent in the App Store between Christmas Eve and New Year’s Day 2018-19:
Amount spent in the App Store on New Years Day 2019:
Number of podcasts in Apple Podcasts:
Last updated 4/21/20
Percentage of iPhone apps that sell less than 10,000 copies:
Last updated 5/14/20
Apple App Store Facts
- Website: Official Website
- Year Founded: 2009
- Headquarters: Cupertino, CA
- Founder(s): Steve Jobs
- Parent Company: Apple
Please note that some of these numbers are easier to find than others. A few of these Apple App Store statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.
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