Here are a few of the most interesting HelloFresh statistics and facts I was able to dig up. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Please note that some of these numbers are easier to find than others. A few of these HelloFresh stats come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%

HelloFresh Facts

Year HelloFresh launched:

2011

Location of Hellofresh headquarters:

Berlin, Germany

What is Hellofresh?

HelloFresh is a weekly recipe-kit delivery service. You choose delicious recipes each week, and we deliver them straight to your door! (source)

HelloFresh Statistics

Number of HelloFresh active subscribers:

1.45 million customers

Last updated 12/31/17

HelloFresh’s share of the US meal-kit market:

33%

Last updated 3/26/18

Number of orders placed on HelloFresh in 2017:

5.42 million

Number of orders placed on HelloFresh in 2016:

3.23 million

Average number of orders per HelloFresh customer:

3.75 

Last updated 12/31/17

Number of HelloFresh users in the US:

890,000 active customers

Average number of orders per HelloFresh customer in the US:

3.43

Last updated 12/31/17

Number of markets HelloFresh is active in:

9 markets

Last updated 10/21/17

Percentage of HelloFresh meal deliveries that are to the US:

more than 50%

Last updated 1/16/17

2017 HelloFresh revenue:

€904.9 million

HelloFresh revenue for the first half of 2017:

€435 million

2016 HelloFresh revenue:

€596.9 million

2015 HelloFresh revenue:

€304.9 million

2014 HelloFresh revenue:

€69.6 million

Reported amount HelloFresh has raised so far:

$360 million

Last updated 12/20/16

Estimated value of HelloFresh:

€2 billion

Last updated 12/20/16