Crackle Facts and Statistics (2021) | By the Numbers

Here are a few of the most interesting Crackle statistics I was able to dig up. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Crackle Facts and StatisticsPlease note that some of these Crackle stats are easier to find than others, so some of these are based on news reports and not official company tallies. All stats are linked to their source unless it was sent to me directly from the company. No stat listed on DMR should be considered in making any type of investment decision. In other words: This is the best I can find, but I don’t guarantee anything.

Crackle Facts

Crackle Statistics

How many people watch Crackle?

18 million monthly viewers

Last updated 1/14/18

Completion rate for ads:


Last updated 4/19/17

Percentage of U.S. millennials that watch streaming video on the platform:


Last updated 11/16/15

What is Crackle?

Crackle, a unit of Sony Pictures Television, programs Hollywood movies, TV shows and Originals for the world’s connected audience. Available in 21 countries and over 30 devices and platforms, Crackle specializes in genres such as Action, Comedy, Crime, Horror and Sci-fi. Leveraging the studio know-how of Sony Pictures Television, Crackle offers a dedicated studio producing premium Original content. (source)