Coupang Statistics and User Count (2023)

Coupang is one of the largest e-commerce companies in South Korea. It was founded in 2010 by Bom Kim and is headquartered in Seoul. Coupang operates an online marketplace that offers a wide range of products, including electronics, fashion, beauty products, home goods, groceries, and more.

Coupang’s business model is centered around providing fast and reliable delivery services. The company has built its own logistics infrastructure, including a vast network of warehouses and a fleet of delivery vehicles. Coupang’s goal is to offer same-day or next-day delivery for a large portion of its products, ensuring a quick and convenient shopping experience for customers.

The company utilizes advanced technology and automation in its operations. It has implemented fulfillment centers with robot-assisted systems for order picking and packing, optimizing efficiency in the supply chain.

Coupang has also introduced additional services to enhance the overall customer experience. This includes features like Coupang Play, a streaming service offering video content, and Rocket Delivery, a subscription service that provides unlimited fast deliveries for eligible orders.

In addition to its online marketplace, Coupang has expanded its business to include other ventures. It has launched its own private label brands, acquired or invested in various companies, and ventured into new sectors like food delivery.

Coupang has become a major player in the South Korean e-commerce market, known for its wide product selection, competitive pricing, and fast delivery services. It has attracted significant investment and attention both domestically and internationally.

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Coupang Statistics

Here are a few of the most interesting Coupang statistics and facts I was able to dig up including user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Coupang User Count

How many people use Coupang?

17.936 million active customers

Last updated 1/1/22

11 million paid subscribers

Last updated 5/14/23

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Coupang Revenue Totals

Average daily sales on Coupang:

3.3 million daily sales

Last updated 6/16/20

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Coupang net revenue (annual):

• 2021: $18.4 billion
• 2020: $11.9 billion
• 2019: $6.273 billion
• 2018: $11.967 billion

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Additional Coupang Statistics

Number of items Coupang has sold to date:

120 million items

Last updated 1/4/19

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Number of Coupang warehouses:

200 warehouses

Last updated 6/16/20

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Number of districts in Seoul that Coupang Eats operates in:

17 districts

Last updated 9/3/19

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Estimated value of Coupang:

$9 billion

Last updated 6/16/20

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Amount of funding for Coupang to date:

$3.4 billion

Last updated 6/16/20

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Number of Coupang drivers:

5.000 drivers

Last updated 6/16/20

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Number of Coupang employees:

24,000 employees

Last updated 4/16/19

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70% of Koreans live within 10 minutes of a Coupang logistics center.

Last updated 6/16/20

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Percentage of Coupang orders that are delivered within one day:

99.3%

Last updated 6/16/20

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