BuzzFeed Statistics and Facts (2022)

What is BuzzFeed?

BuzzFeed is the leading independent digital media and tech company delivering news and entertainment content to a global audience. BuzzFeed covers breaking news, produces original video, and creates content that people want to share on the web. We have offices in 18 cities around the world and more than 1500 employees including reporters, video producers, data scientists, engineers, brand strategists, and more. (source)

BuzzFeed User Count

Number of BuzzFeed visitors:

200+ million monthly unique visitors

Last updated 6/29/16

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Number of Buzzfeed US readers:

163 million monthly readers

Last updated October 2017

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BuzzFeed Revenue Totals

Buzzfeed annual revenue:

• 2021: $145.716 million
• 2020: $123.027 million

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Buzzfeed annual net income:

• 2021: $41.572 million
• 2020: $32.297 million

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Additional BuzzFeed Statistics

Percentage of US millennials that are reached by Buzzfeed:

60%

Last updated 2/5/20

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Buzzfeed’s total global audience:

650 million

Last updated 2/5/20

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Average number of Buzzfeed monthly content views:

3.2 billion

Last updated 10/26/21

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How many employees does Buzzfeed have?

1,300 Buzzfeed employees

Last updated 3/24/19

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Percentage of BuzzFeed  traffic that is mobile:

70%

Last updated 3/7/16

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Percentage of Buzzfeed video views that occur on mobile devices:

60%

Last updated 6/29/16

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Number of monthly video views on BuzzFeed:

3 billion views per month

Last updated 3/7/16

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Percentage of BuzzFeed  traffic that comes from social media:

42%

Last updated 11/30/17

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Percentage of BuzzFeed  traffic that comes from search:

22%

Last updated 11/30/17

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Average total pieces of content Buzzfeed produces daily:

700+ pieces

Last updated 6/29/16

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Average daily unique viewers for Buzzfeed’s AM to DM show:

1 million

Last updated 10/4/17

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Number of BuzzFeed offices:

18 offices

Last updated 3/24/19

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Percentage of BuzzFeed visitors that are between 18-34 years old:

50%

Last updated 6/29/16

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Percentage of Buzzfeed’s AM to DM show viewers that are under 35 years old:

78%

Last updated 10/4/17

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Number of Buzzfeed social media subscribers & followers:

40 million

Last updated 6/29/16

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Percentage of Buzzfeed video views that come from outside the US:

40%

Last updated 5/1/15

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Percentage of BuzzFeed monthly video views that come from buzzfeed.com:

5%

Last updated 2/17/15

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Number of video views for BuzzFeed’s YouTube channel:

more than 2 billion views

Last updated 2/17/15

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Number of Buzzfeed YouTube subscribers:

19+ million subscribers

Last updated 10/12/15

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Number of views for the BuzzFeed post about “The Dress”:

38 million views

Last updated 3/18/15

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BuzzFeed’s mobile sharing rate is 2x greater than its desktop rate.

Last updated November 2014

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Number of BuzzFeed monthly visitors that come from outside the US:

90 million 

Last updated 6/29/16

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Number of languages that BuzzFeed is available in:

6 languages

Last updated 3/7/16

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Percent of Buzzfeed’s content views that occur on Snapchat:

21%

Last updated 5/2/16

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Percent of Buzzfeed’s content views that occur on YouTube:

14%

Last updated 5/2/16

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Percent of Buzzfeed’s content views that occur on Facebook:

33%

Last updated 5/2/16

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Average monthly viewers of BuzzFeed’s Tasty food network:

500 million users per month

Last updated 2/14/17

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Number of recipe Tasty has created:

2,000 videos

Last updated 10/30/16

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Number of Facebook fans for Tasty:

100 million

Last updated 10/30/16

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Number of views of Tasty videos to date:

65 billion

Last updated 12/7/17

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Average number of times a Tasty video is shared:

165,000

Last updated 10/30/16

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Number of Tasty YouTube subscribers:

1.5 million

Last updated 10/30/16

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Number of Buzzfeed Motion Pictures subscribers:

19+ million

Last updated 6/29/16

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Number of Buzzfeed Motion Pictures views to date:

12.5 billion views

Last updated 6/29/16

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Number of social platforms that Buzzfeed publishes content on:

30 platforms

Last updated 6/29/16

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Number of Buzzfeed mobile apps:

5

Last updated 6/29/16

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Buzzfeed’s reported value:

$1.7 billion

Last updated 10/20/16

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Amount Buzzfeed sold of “failing pile of garbage” merchandise in January 2017:

$25,000

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Amount NBCUniversal has invested in Buzzfeed:

$400

Last updated 10/20/16

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Buzzfeed’s reported 2015 revenue:

$170 million

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BuzzFeed Facts

Here is pretty much everything you ever wanted to know about BuzzFeed.

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Please note that some of these numbers are easier to find than others. A few of these BuzzFeed statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.

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