BuzzFeed Statistics and User Count (2023)
Last Updated on: June 12th, 2023
BuzzFeed is a digital media company that produces and distributes a wide range of content, including news, entertainment, and lifestyle articles, videos, quizzes, and podcasts. It was founded in 2006 by Jonah Peretti and John Johnson and is headquartered in New York City, United States.
BuzzFeed’s content is often known for its lighthearted, humorous tone and its ability to appeal to a younger demographic. The company has become well-known for its listicles, quizzes, and viral videos, as well as its coverage of breaking news and social issues.
In addition to its website, BuzzFeed has a strong social media presence and produces content for platforms such as Facebook, Twitter, and YouTube. The company has also expanded into e-commerce, with a line of products including home goods, beauty products, and books.
BuzzFeed has been recognized for its innovative approach to digital media and its ability to engage younger audiences. The company has won numerous awards for its journalism, including a Pulitzer Prize in 2018 for its reporting on the “Russian troll factory” that interfered in the 2016 U.S. presidential election. BuzzFeed has also faced criticism for its reliance on clickbait headlines and for its handling of sensitive topics.
BuzzFeed Statistics
Here are a few of the most interesting BuzzFeed statistics and facts I was able to dig up including user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
BuzzFeed User Count
Number of BuzzFeed visitors:
200+ million monthly unique visitors
Last updated 6/29/16
Number of Buzzfeed US readers:
Last updated October 2017
BuzzFeed Revenue Totals
Buzzfeed annual revenue:
- 2022: $436 million
- 2021: $397 million
- 2020: $123 million
Buzzfeed annual net income:
- 2022: $488,000
- 2021: $41.516 million
- 2021: $41.572 million
- 2020: $32.297 million
Additional Statistics
Percentage of US millennials that are reached by Buzzfeed:
Last updated 2/5/20
Buzzfeed’s total global audience:
Last updated 2/5/20
Average number of Buzzfeed monthly content views:
Last updated 10/26/21
How many employees does Buzzfeed have?
Last updated 3/24/19
Percentage of BuzzFeed traffic that is mobile:
Last updated 3/7/16
Percentage of Buzzfeed video views that occur on mobile devices:
Last updated 6/29/16
Number of monthly video views on BuzzFeed:
Last updated 3/7/16
Percentage of BuzzFeed traffic that comes from social media:
Last updated 11/30/17
Percentage of BuzzFeed traffic that comes from search:
Last updated 11/30/17
Average total pieces of content Buzzfeed produces daily:
Last updated 6/29/16
Average daily unique viewers for Buzzfeed’s AM to DM show:
Last updated 10/4/17
Number of BuzzFeed offices:
Last updated 3/24/19
Percentage of BuzzFeed visitors that are between 18-34 years old:
Last updated 6/29/16
Percentage of Buzzfeed’s AM to DM show viewers that are under 35 years old:
Last updated 10/4/17
Number of Buzzfeed social media subscribers & followers:
Last updated 6/29/16
Percentage of Buzzfeed video views that come from outside the US:
Last updated 5/1/15
Percentage of BuzzFeed monthly video views that come from buzzfeed.com:
Last updated 2/17/15
Number of video views for BuzzFeed’s YouTube channel:
Last updated 2/17/15
Number of Buzzfeed YouTube subscribers:
Last updated 10/12/15
Number of views for the BuzzFeed post about “The Dress”:
Last updated 3/18/15
BuzzFeed’s mobile sharing rate is 2x greater than its desktop rate.
Last updated November 2014
Number of BuzzFeed monthly visitors that come from outside the US:
Last updated 6/29/16
Number of languages that BuzzFeed is available in:
Last updated 3/7/16
Percent of Buzzfeed’s content views that occur on Snapchat:
Last updated 5/2/16
Percent of Buzzfeed’s content views that occur on YouTube:
Last updated 5/2/16
Percent of Buzzfeed’s content views that occur on Facebook:
Last updated 5/2/16
Average monthly viewers of BuzzFeed’s Tasty food network:
Last updated 2/14/17
Number of recipe Tasty has created:
Last updated 10/30/16
Number of Facebook fans for Tasty:
Last updated 10/30/16
Number of views of Tasty videos to date:
Last updated 12/7/17
Average number of times a Tasty video is shared:
Last updated 10/30/16
Number of Tasty YouTube subscribers:
Last updated 10/30/16
Number of Buzzfeed Motion Pictures subscribers:
Last updated 6/29/16
Number of Buzzfeed Motion Pictures views to date:
Last updated 6/29/16
Number of social platforms that Buzzfeed publishes content on:
Last updated 6/29/16
Number of Buzzfeed mobile apps:
Last updated 6/29/16
Buzzfeed’s reported value:
Last updated 10/20/16
Amount Buzzfeed sold of “failing pile of garbage” merchandise in January 2017:
Amount NBCUniversal has invested in Buzzfeed:
Last updated 10/20/16
Buzzfeed’s reported 2015 revenue:
Important Facts
- Website: Official Website
- Year Founded: 2006
- Founder(s): Jonah Peretti, John Johnson and Kenneth Lerer
- Current Chief Executive: Jonah Peretti
- Subsidiaries / Brands: HuffPost
- App Download (iOS)
- App Download (Android)
Please note that some of these numbers are easier to find than others. A few of these statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.
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