Physical Address
304 North Cardinal St.
Dorchester Center, MA 02124
Burberry is a British luxury brand best known for outerwear and its iconic check. As a public company, Burberry provides a steady stream of verifiable metrics through annual reporting, preliminary results updates, and KPI dashboards.
Burberry (Latest Reported Metrics)
- Directly operated stores: 422 (as of 29 March 2025)
- Comparable store sales: -12% (FY2024/25)
- Strategy: “Burberry Forward” plan announced November 2024
Key Metrics Table
| Metric | Figure | Period | What it indicates |
|---|---|---|---|
| Directly operated stores | 422 | As of 29 Mar 2025 | Retail footprint and distribution control |
| Comparable store sales change | -12% | FY2024/25 | Productivity trend in existing stores |
| Strategic plan | Burberry Forward | Announced Nov 2024 | Management’s roadmap for a turnaround |
Why Store Productivity Matters for Burberry
In luxury, store productivity is often as important as total store count. Comparable store sales helps show whether existing locations are improving without relying on adding more stores. Burberry’s reporting makes this KPI easy to track year over year.
FAQ
How many Burberry stores are there?
Burberry reported 422 directly operated stores as of 29 March 2025.
What is Burberry Forward?
Burberry Forward is the company’s strategic plan (announced November 2024) focused on reigniting brand desire and improving performance.
Sources
