Here are a few of the most interesting AOL statistics I was able to dig up. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
Please note that some of these numbers are easier to find than others. A few of these stats come from AOL’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.
AOL Statistics and Facts
Year of AOL launch:
1985
Total number of AOL users:
174 million unique monthly visitors
Last updated 11/20/15
How many people used AOL Instant Messenger when the service shut down:
Peak number of people that used AOL to connect to the internet:
AOL’s share of the US desktop search market:
Last updated 1/22/16
Total monthly AOL US desktop searches:
Last updated 1/22/16
Number of publishers on the AOL ad network:
Last updated 1/25/16
Percentage of AOL traffic that comes from mobile:
Last updated 11/11/15
AOL’s monthly audience:
Last updated March 2015
Amount Verizon paid for AOL:
Amount AOL was valued at in 1999:
Number of Americans that still use AOL’s dial up internet service:
Last updated 5/9/15
Annual amount of video delivered by AOL:
Last updated 7/17/16
Number of partner shows distributed via AOL:
Last updated 7/17/16
Amount AOL paid for Millennial Media:
Last updated 10/23/15
AOL 2015 revenue:
AOL 2015 revenue that came from display advertising:
AOL 2015 revenue that came from search advertising:
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