One social platform that I have been meaning to write a “By the Numbers” stat post about for a while, but haven’t had the time, is Tumblr.  With the major news about Yahoo’s purchase of Tumblr for $1.1 billion, I guess now is as good a time as any to explore just what Marissa and company purchased.

Here are a few Tumblr stats and facts that I was able to dig up…

Please note that some of these numbers are easier to find than others. A few of these Tumblr stats come from their own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

Tumblr Stats

Date of Tumblr Launch:

February 2007

(Tweet this fact)

---

Location of Tumblr Launch:

New York City

(Tweet this fact)

---

Tumblr’s Current Hometown(s):

New York City and Richmond, VA

(Tweet this fact)

---

How many people use Tumblr:

550 million monthly users

Last updated 12/16/15

---

Number of Tumblr Blogs:

280.4 million blogs

Last updated 2/20/16

---

Average Daily Tumblr Signups:

120,000

(Tweet this stat)

---

Number of Tumblr Posts:

129.7 billion posts

Last updated 2/20/16

---

Percentage of Tumblr users that are millennials:

69%

Last updated 9/24/15

---

Average number of daily Tumblr posts:

53.3 million

Last updated 2/20/16

---

Percentage of Tumblr traffic that is from the U.S.:

42%

Last updated 2/20/16

---

Percentage of Tumblr’s audience that access it through a mobile device:

78%

Last updated 9/14/15

---

Number of Languages Tumblr is Available in:

16

Last updated 2/20/16

---

Get the Rest of the Report Here

---