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By the Numbers: 140 Amazing Pinterest Statistics

pinterest photoHere we go again, with another “By the Numbers” post for all my fellow social media stat geeks. This time, we look at the image-bookmarking phenomenon that is Pinterest.

Here you go. More Pinterest statistics then you’ll ever need…

Pinterest User Statistics


How many people use Pinterest:

70 million users

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Last updated 7/10/13

Percentage of Pinterest users that are women:


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Last updated 5/24/13

Percentage of U.S. internet-using women that are on Pinterest:


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Last updated 6/12/13

Percentage of U.S. internet-using men that are on Pinterest:


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Last updated 6/12/13

Percentage of European internet users that have a Pinterest account:


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Last updated 1/19/14

Average number of Pinterest followers for US females:


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Last updated 12/23/13

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 Pinterest Stat Page Directory:

Pinterest User Stats
Pinterest Pin and Board Stats
Pinterest Mobile Stats
Pinterest Stats for Businesses
Pinterest Company Stats

 Please note that some of these numbers are easier to find than others. A few of these stats come from Pinterest’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

Related Directory Listings:

Sort By: Company NameLaunch YearHeadquartersDate last modified
Sunnyvale, Ca
92 million users
San Francisco, CA
10 million users
San Francisco, CA

Photo by mkhmarketing 

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Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Sports, LEGO, Star Wars, Tech Gadgets and all things Boston.