In my latest “By the Numbers” post, I dug up a bunch of interesting Twitter stats for your reading pleasure.
Twitter is a social network that sees 100 million users login daily, so there is plenty of data to collect and list here. I really enjoy researching and posting these types of digital marketing stats and judging from the comments, emails and tweets, you seem to enjoy reading them.
Update: I have added a bunch of new Twitter statistics, and also broke this post out into multiple posts. This original post was getting a bit cumbersome and tough to navigate as it eclipsed 300 stats. Hopefully, this new format will help you find the stat you are looking for much quicker.
Here is a quick rundown on each of my Twitter Stat Posts:
Please note that some of these numbers are easier to find than others. A few of these stats come from Twitter’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.
Anyways, without further ado, here are your Twitter statistics:
Twitter User & Demographic Statistics
Number of people that use Twitter:
Total Number of Twitter Registered Users:
Unique monthly visitors to Twitter.com (desktop only):
Daily Active Twitter Users:
Average Number of Followers per Twitter User:
Number of Twitter accounts that have ever sent a tweet:
Percentage of Twitter users that have tweeted, but not within the past year:
Percentage of Twitter users that created an account and never sent a tweet:
Last updated 4/14/14
Percentage of active Twitter users that log onto it more than once a day:
Last updated 11/21/14