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You Are Here: Digital Stat Articles » Facebook Stats

Facebook Statistics and Facts (November 2016)

Last Updated November 10, 2016 By Craig Smith Filed Under: Digital Company Statistics, Stats Tagged With: By the Numbers, Facebook News, Facebook Stat Series, Facebook Statistics, likes, Mobile Marketing News and Tips, privacy, profile, Social Media Marketing Tools and Tips, Strategy and Tips

Here are 400+ amazing Facebook statistics and Facts that illustrate just how vast their digital empire is. Updated for November 2016.

facebook statistics 2016 how many are on facebook

Photo by marcopako 

Facebook is unquestionably the largest social network in the world with over a billion and a half monthly active users and over a billion daily active users. With a platform as feature-rich and widely visited as Facebook’s there are countless stats that can be collected and tracked.

I have spent the past six years identifying every measurable aspect of Facebook, starting with how many people are on Facebook and then expanding and listing out each Facebook statistic as I find them in an organized series of posts. You will find everything from average number of Facebook friends per user to Facebook users per country and everything in between. I hope you find some of these tallies as interesting and amazing as I do.

My original Facebook stat post has been broken out into five separate posts to make things easier to find. The original post for all Facebook statistics was getting a bit cumbersome and tough to navigate as it eclipsed 400 stats. I tried to categorize the stats into the major areas of core Facebook (User Statistics and Demographics, Advertising and Revenue, Mobile, Business and Facebook Messenger) and dedicate a post to each. A quick listing of these Facebook pages along with links to each can be found in the sidebar of this post. Hopefully, this new format will help you find that stat you are looking for much quicker.

Get the Full Report

Here is a digital collection of every Facebook statistic I have curated over the years as of November 2016. Over 400 of them including stats on:

  • Facebook users
  • Demographic info
  • Advertising stats
  • Business and Brand Page Stats
  • Activity and Engagement Stats
  • Mobile Stats
  • Revenue Totals
  • Etc.- all in one place

I try to go through each and every stat regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source.

To get your copy of this Facebook statistic report, click on the button below to purchase it. I will be updating it as close to quarterly as possible, so be sure to check back regularly for a new version.

$2.99 – Purchase Checkout Added to cart

or get it in one of my report bundles:

Bundle 1: Facebook properties report bundle (Facebook, Facebook Messenger, Instagram, WhatsApp).

$10.00 – Purchase Checkout Added to cart

Bundle 2: Billion users club digital report bundle (Android, Facebook, Facebook Messenger, Google, Microsoft, Whatsapp, YouTube).

$20.00 – Purchase Checkout Added to cart

Please note that some of these Facebook stats and facts are easier to find than others. Many of these Facebook statistics come from the company’s own financial filings, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

Facebook Statistics and Facts

How many people are on Facebook (MAU):

1.79 billion monthly active users

Last updated 11/2/16


How many Facebook daily users (DAU):

1.18 billion daily active users

Last updated 11/2/16


Percentage of monthly Facebook users that use it daily: 

66%

Last updated 11/2/16


The country with the most active Facebook users: 

Canada


Find Out How Many People Use Over 1,000 of Your Favorite Social Networks, Apps and Digital Services

Get the Report


(Tweet this stat)

Last updated 8/23/13


Average number of Facebook friends for females: 

166

Last updated 1/20/16


Average number of Facebook friends for males: 

145

Last updated 1/20/16


Time spent on Facebook per user per day: 

20+ minutes

(Tweet this stat)

Last updated 7/8/15


Percentage of parents that are friends with their teenager on Facebook: 

83%

(Tweet this stat)

Last updated 4/9/15


Percentage of millennials (15-34 year olds) that use Facebook:

91%

(Tweet this stat)

Last updated 9/16/15


Percentage of drivers that admit to checking Facebook while operating their vehicle: 

27%

(Tweet this stat)

Last updated 5/19/15


Percentage of all digital time that is spent on Facebook each day: 

6%

(Tweet this stat)

Last updated 9/19/14


Daily active users in the US & Canada: 

167 million

Last updated 11/5/15


Estimated number of Facebook users in the U.S. by 2018: 

169.2 million

Last updated 3/4/15


Degrees of separation between every Facebook user:

3.57

Last updated 2/4/16


Percentage of Facebook friends that users consider to be close friends:

28%

Last updated 1/20/16


Number of Facebook friends that the average user has in 2016:

155 friends

Last updated 1/20/16


 Number of Facebook friends that the average user had in 2014:

245 friends


Total number of Facebook likes since launch:

1.13 trillion


Number of daily video views on Facebook:

8 billion views daily

Last updated 11/4/15


Amount of videos viewed daily on Facebook:

100 million hours

Last updated 1/27/16


Top type of video content viewed on Facebook:

Content from friends and family

Last updated 6/30/16

 

Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23

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Additional Facebook Stat Posts:

200+ Amazing Facebook Statistics


90 Amazing Facebook Page Statistics


75+ Amazing Facebook Advertising Statistics


60+ Amazing Facebook Mobile Stats


19 Amazing Facebook Messenger Statistics

Related Posts:

  1. Facebook Advertising Statistics and Facts (August 2016)
  2. Twitter Statistics and Facts (August 2016)
  3. Climate Change and Global Warming Facts and Statistics (August 2016)
  4. 85+ Android Statistics (August 2016)
  5. By the Numbers: US Economy Statistics (August 2016)
  6. By the Numbers: 98 Important Millennial Statistics (August 2016)

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