TripAdvisor Statistics, User Counts, Facts & News (2022)

What is TripAdvisor?

TripAdvisor, the world’s largest travel site, enables travelers to unleash the full potential of every trip. With over 570 million reviews and opinions covering the world’s largest selection of travel listings worldwide — covering 7.3 million accommodations, airlines, attractions, and restaurants — TripAdvisor provides travelers with the wisdom of the crowds to help them decide where to stay, how to fly, what to do and where to eat. TripAdvisor also compares prices from more than 200 hotel booking sites so travelers can find the lowest price on the hotel that’s right for them. (source)

TripAdvisor User Count

TripAdvisor number of users:

463 million unique visitors

Last updated 2/26/21

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TripAdvisor Revenue Totals

TripAdvisor annual revenue:

• 2018: $1.6 billion
• 2017: $1.556 billion
• 2016: $1.480 billion
• 2015: $1.492 billion
• 2014: $1.246 billion

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Additional TripAdvisor Statistics

Number of emails TripAdvisor sends weekly:

80 million emails

Last updated 6/1/15

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Number of reviews and opinions on TripAdvisor:

988 million

Last updated 11/8/21

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Number of accommodations, restaurants and attractions on TripAdvisor:

8.7 million

Last updated 2/26/21

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Number of destinations covered by TripAdvisor:

136,000 destinations

Last updated 6/23/16

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Number of hotels listed on TripAdvisor:

1 .2 million

Last updated 8/1/18

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Number of vacation rentals listed on TripAdvisor:

775,000

Last updated 6/23/16

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Number of restaurants listed on TripAdvisor:

4.9 million

Last updated 1/1/19

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Number of attractions listed on TripAdvisor:

975,000

Last updated 8/1/18

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Number of traveler photos on TripAdvisor:

160 million

Last updated 1/1/19

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Average number of user contributions to TripAdvisor per minute:

270

Last updated 11/7/17

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Number of TripAdvisor employees:

3,228 employees

Last updated 1/1/18

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Average number of new topics added to TripAdvisor forums daily:

2,600

Last updated 6/23/16

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Number of times the TripAdvisor app has been downloaded:

315 million times

Last updated 6/23/16

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Percentage of TripAdvisor users that have accessed it via mobile:

50%

Last updated 6/23/16

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Number of countries TripAdvisor operates in:

48 countries

Last updated 6/23/16

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Percentage of TripAdvisor monthly unique visitors that are in the US:

22%

Last updated 3/8/16

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Percentage of TripAdvisor monthly unique visitors that are in the UK:

11%

Last updated 3/8/16

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Percentage of TripAdvisor monthly unique visitors that are in the France:

6%

Last updated 3/8/16

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Percentage of TripAdvisor monthly unique visitors that are in the Germany:

3.6%

Last updated 3/8/16

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Percentage of TripAdvisor monthly unique visitors that are in the Spain:

4.2%

Last updated 3/8/16

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Percentage of US TripAdvisor users that are female:

57%

Last updated 3/8/16

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Percentage of TripAdvisor users in the US that have children:

45%

Last updated 3/8/16

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Number of websites TripAdvisor checks for prices:

more than 200

Last updated 1/16/17

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Number of TripAdvisor members that contributed a review in 2016:

120 million

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City with most reviews on TripAdvisor in 2016:

London

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Most reviewed hotel on TripAdvisor in 2016:

Silver Legacy Resort and Casino

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Most reviewed attraction on TripAdvisor in 2016:

Basilica of the Sagrada Familia

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Most reviewed eatery on TripAdvisor in 2016:

Pastels de Belem

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Number of businesses added to TripAdvisor weekly:

10,000

Last updated 1/18/17

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Number of markets that TripAdvisor is active in:

49 markets

Last updated 2/26/21

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Number of Languages TripAdvisor is available in:

28 languages

Last updated 2/26/21

Please note that some of these numbers are easier to find than others. A few of these TripAdvisor stats come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.