Here are a few of the most interesting TripAdvisor statistics and facts I was able to dig up. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
TripAdvisor is one of those digital services that is gigantic, yet nobody realizes its user base is as big as it is. Did you know the popular online travel-planning/booking service had over 300 million users? See, pretty surprising, right?
I recently sat down to find out more about this enormous service. Here is what I was able to find...
TripAdvisor Facts
- TripAdvisor website: tripadvisor.com
- TripAdvisor's year of founding: 2000
- Tripadvisor Headquarters: Needham, MA
- TripAdvisor's Founder: Stephen Kaufer
What is TripAdvisor?
TripAdvisor, the world's largest travel site, enables travelers to unleash the full potential of every trip. With over 570 million reviews and opinions covering the world's largest selection of travel listings worldwide -- covering 7.3 million accommodations, airlines, attractions, and restaurants -- TripAdvisor provides travelers with the wisdom of the crowds to help them decide where to stay, how to fly, what to do and where to eat. TripAdvisor also compares prices from more than 200 hotel booking sites so travelers can find the lowest price on the hotel that's right for them. (source)
TripAdvisor Statistics
Number of TripAdvisor users
Last updated 11/20/19
Number of emails TripAdvisor sends weekly:
Last updated 6/1/15
Number of reviews and opinions on TripAdvisor:
Last updated 11/20/19
Number of accommodations, restaurants and attractions on TripAdvisor:
Last updated 11/20/19
Number of destinations covered by TripAdvisor:
Last updated 6/23/16
Number of hotels listed on TripAdvisor:
Last updated 8/1/18
Number of vacation rentals listed on TripAdvisor:
Last updated 6/23/16
Number of restaurants listed on TripAdvisor:
Last updated 1/1/19
Number of attractions listed on TripAdvisor:
Last updated 8/1/18
TripAdvisor annual revenue:
- 2018: $1.6 billion
- 2017: $1.556 billion
- 2016: $1.480 billion
- 2015: $1.492 billion
- 2014: $1.246 billion
Number of traveler photos on TripAdvisor:
Last updated 1/1/19
Average number of user contributions to TripAdvisor per minute:
Last updated 11/7/17
Number of TripAdvisor employees:
Last updated 1/1/18
Average number of new topics added to TripAdvisor forums daily:
Last updated 6/23/16
Number of times the TripAdvisor app has been downloaded:
Last updated 6/23/16
Percentage of TripAdvisor users that have accessed it via mobile:
Last updated 6/23/16
Number of countries TripAdvisor operates in:
Last updated 6/23/16
Percentage of TripAdvisor monthly unique visitors that are in the US:
Last updated 3/8/16
Percentage of TripAdvisor monthly unique visitors that are in the UK:
Last updated 3/8/16
Percentage of TripAdvisor monthly unique visitors that are in the France:
Last updated 3/8/16
Percentage of TripAdvisor monthly unique visitors that are in the Germany:
Last updated 3/8/16
Percentage of TripAdvisor monthly unique visitors that are in the Spain:
Last updated 3/8/16
Percentage of US TripAdvisor users that are female:
Last updated 3/8/16
Percentage of TripAdvisor users in the US that have children:
Last updated 3/8/16
Number of websites TripAdvisor checks for prices:
Last updated 1/16/17
Number of TripAdvisor members that contributed a review in 2016:
City with most reviews on TripAdvisor in 2016:
Most reviewed hotel on TripAdvisor in 2016:
Silver Legacy Resort and Casino
Most reviewed attraction on TripAdvisor in 2016:
Basilica of the Sagrada Familia
Most reviewed eatery on TripAdvisor in 2016:
Pastels de Belem
Number of businesses added to TripAdvisor weekly:
Last updated 1/18/17
Number of markets that TripAdvisor is active in:
Last updated 11/20/19
Number of Languages TripAdvisor is available in:
Last updated 11/20/19
This report is available in an annual industry report. Some of the data in industry reports include:
- Users
- Demographics
- Revenue
- Growth
- Etc.- all in one place
I try to go through each and every stat regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source and has the source date listed.
To get your copy of the report, click on the button below to purchase it.
Report 2: Travel Company Report (Airbnb, Ctrip, TripAdvisor).