Here are a few of the most interesting Salesforce statistics and facts I was able to dig up including user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
What is Salesforce?
Salesforce, the global leader in CRM, empowers companies to connect with their customers in a whole new way. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” (source)
Salesforce User Count
How many customers does Salesforce have?
Last updated 9/3/22
Salesforce Revenue Totals
Salesforce revenue (annual):
- FY 2022: $26.49 billion
- FY 2021: $21.25 billion
- FY 2020: $17.1 billion
- FY 2019: $13.3 billion
- FY 2018: $10.48 billion
- FY 2017: $8.39 billion
- FY 2016: $6.67 billion
- FY 2015: $5.3 billion
- FY 2014: $4 billion
- FY 2013: $3 billion
Salesforce net income (annual):
- FY 2022: $1.44 billion
- FY 2021: $4.072 billion
- FY 2020: $126 million
- FY 2019: $1.11 billion
- FY 2018: $360 million
- FY 2017: $323 million
- FY 2016: $47 million net loss
- FY 2015: $263 million net loss
Additional Salesforce Statistics
SalesForce’s CRM market share:
2018: 19.5% (more than its top 3 competitors combined)
2017: 18.3%
Percentage of Salesforce revenue that comes from Sales Cloud sales:
Last updated 5/29/18
Percentage of Salesforce revenue that comes from Service Cloud sales:
Last updated 5/29/18
Percentage of Salesforce revenue that comes from App Cloud sales:
Last updated 5/29/18
Percentage of Salesforce revenue that comes from Marketing Cloud sales:
Last updated 5/29/18
How many employees does Salesforce have?
Last updated 2/1/19
Percentage of Fortune 500 companies that are Salesforce customers:
Last updated 5/29/18
Amount Salesforce paid for Mulesoft:
Amount Salesforce paid for ClickSoftware:
Amount Salesforce paid for Tableau:
Approx amount Salesforce paid for RelateIQ:
Amount Salesforce paid for Quip:
Amount Salesforce paid for Demandware:
Amount Salesforce paid for BeyondCore:
Amount Salesforce paid for MetaMind:
Amount Salesforce paid for SteelBrick:
Amount Salesforce paid for Krux:
Approx amount Salesforce paid for ExactTarget:
Estimated annual attendance of Dreamforce:
Last updated 4/30/20
Salesforce Facts
Here is pretty much everything you ever wanted to know about Salesforce.
- Website: Official Website
- Year Founded: 1999
- Headquarters: San Francisco, CA
- Founder(s): Marc Benioff, Parker Harris
- Current Chief Executive: Marc Benioff
- Subsidiaries / Brands: Demandware, Quip, Heroku, Data.com, ExactTarget, Pardot, Mulesoft, ClickSoftware, Tableau, Slack
- App Download (iOS)
- App Download (Android)
Please note that some of these numbers are easier to find than others. A few of these Salesforce statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.
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