Red Bull Statistics and Revenue Totals for 2024

Last Updated on: January 14th, 2024

By: Craig Smith

Here are a few of the most interesting Red Bull statistics and facts I was able to dig up including restaurant count, revenue totals and employee counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.


Red Bull Facts

Here is pretty much everything you ever wanted to know about Red Bull.

  • Website: Official Website
  • Year Founded: 1984
  • Headquarters: Austria
  • Founder(s): Dietrich Mateschitz and Chaleo Yoovidhya
  • Current Chief Executive: Dietrich Mateschitz

Red Bull statistics revenue totals facts 2022
Red Bull is a well-known Austrian energy drink company founded in 1987 by Dietrich Mateschitz. It has become a global brand recognized for its stimulating beverages and extreme sports sponsorships. Red Bull’s flagship product is the carbonated energy drink that comes in distinctive slim cans. It is known for its unique marketing campaigns and catchphrase “Red Bull gives you wings.”The company has expanded its portfolio beyond energy drinks to include a variety of products, such as Red Bull Sugarfree, Red Bull Zero, and Red Bull Editions with different flavors. Red Bull is also associated with extreme sports, music events, and Formula 1 racing, actively engaging in sponsorships and hosting its own extreme sports competitions, like the Red Bull X-Fighters and Red Bull Rampage.

Red Bull Statistics


Red Bull Employee Count

Number of Red Bull employees:

13,610 employees

Last updated 12/15/22

Red Bull Revenue Totals

Red Bull annual revenue:

Additional Red Bull Statistics

Number of countries Red Bull is sold in:

171

Last updated 10/23/18

Number of cans of Red Bull sold all time:

68 billion

Last updated 10/23/18

Number of Red Bull cans sold annually:

Please note that some of these numbers are easier to find than others. A few of these Red Bull statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.


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Business Statistics, Food & Beverage Company Statistics

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About Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other site is DisneyNews.us.