Mailchimp Statistics and User Count for 2025
Last Updated on: June 5th, 2025
Here are a few of the most interesting Mailchimp statistics and facts I was able to dig up including restaurant count, revenue totals and employee counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
Mailchimp Facts
Here is pretty much everything you ever wanted to know about Mailchimp.
- Website: Official Website
- Year Founded: 2001
- Headquarters: Atlanta, GA
- Founder(s): Ben Chestnut and Dan Kurzus
- Current Chief Executive: Ben Chestnut
- Parent Company: Intuit
- App Download (iOS)
- App Download (Android)
Mailchimp is an all-in-one marketing platform that allows businesses and individuals to manage and automate email marketing campaigns, create landing pages, and build websites. It was founded in 2001 and is based in Atlanta, Georgia.
Mailchimp offers a variety of features, including email templates, audience management, automation, and reporting. Users can create and send customized email campaigns to their subscribers, track and analyze the performance of those campaigns, and use that data to improve future campaigns.
In addition to email marketing, Mailchimp also allows users to create landing pages and websites using customizable templates and drag-and-drop tools. Users can create forms to collect customer data and integrate with other apps to streamline their marketing efforts.
Mailchimp offers both free and paid plans. The free plan allows users to send up to 10,000 emails per month to up to 2,000 subscribers, while the paid plans offer additional features and increased email sending limits.
Overall, Mailchimp is a popular marketing platform that provides users with the tools they need to manage and automate their marketing efforts, reach their target audience, and grow their business.
Mailchimp Statistics
Mailchimp User Count
Mailchimp number of users:
13 million total users, 2.4 million monthly active users (MAU) and 800,000 paid customers (2021)
Mailchimp Revenue Totals
Nothing to report just yet. Please check back soon for updates.
Additional Statistics
Mailchimp’s market share of the email marketing industry:
Last updated 1/8/20
Number of emails sent by users in 2019:
Estimated number of people Mailchimp email reaches:
Last updated 5/13/19
Number of emails sent through daily:
Last updated 7/15/16
Average number of API requests daily:
Last updated 7/17/16
Number of API users:
Last updated 7/17/16
Number of emails sent through monthly:
Last updated 7/17/16
Number of MailChimp employees:
Last updated 9/13/21
Number of countries MailChimp has users in:
Last updated 1/21/17
Estimated revenue for 2019:
Percentage of users that do not have a website:
Last updated 5/13/19
Number of ecommerce orders generated daily through campaigns:
Last updated 5/13/19
Number of ecommerce orders made through campaigns in 2018:
Please note that some of these numbers are easier to find than others. A few of these statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.
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