This is a stat post I’ve wanted to do for quite a while. I thought it would be fun to take a look at some emoji statistics and figure out just how much they are used these days in our daily lives. Here are the more interesting emoji facts I was able to dig up. As with all my other stat posts, I will be adding to and updating this post as I stumble across new and interesting stats, so be sure to check back soon.
Emoji Facts and Statistics
How many emoji are there:
Last updated 4/9/19
Year when first emoji was created:
Official date of World Emoji Day:
July 17
Country of origin of emojis:
Percentage of US adult internet users that have used an emoji in social media or text messages:
Last updated 2/2015
Percentage of internet-using women that are frequent emoji users:
Last updated 9/30/15
Percentage of internet-using men that are frequent emoji users:
Last updated 9/30/15
Age group that are most frequent users of emoji:
Last updated 10/14/15
Most tweeted emoji to date:
Tears of Joy (14.5 billion mentions)
Last updated 3/20/16
Percentage of Instagram comments that contain an emoji:
Last updated 5/2/15
Annual increase in emoji usage in marketing messages:
Last updated 3/24/16
Estimated number of emoji-containing mobile messages that were sent by brands in June 2015:
Estimated number of emoji-containing mobile messages that were sent by brands in June 2016:
Open rate for mobile push notifications that contain emojis:
Last updated 2/27/17
Increase in mobile push notification open rate when they contain an emoji:
Last updated 2/27/17
Increase in the number of mobile push notifications that contain emojis from 2015-16:
Number of People and/or Smiley emoji:
Last updated 4/9/19
Number of Animals & Nature emoji:
Last updated 4/9/19
Number of Food & Drink emoji:
Last updated 4/9/19
Number of Travel & Places emoji:
Last updated 4/9/19
Number of Activity emoji:
Last updated 4/9/19
Number of Object emoji:
Last updated 4/9/19
Number of Symbol emoji:
Last updated 4/9/19
Number of Flag emoji:
Last updated 4/9/19
Average number of emojis sent on Facebook each day:
Last updated 7/17/17
Average number of emojis sent on Facebook Messenger each day:
Last updated 7/17/17