Cyber Monday Facts and Statistics for 2024
Last Updated on: January 8th, 2024
Here are a few of the most interesting Cyber Monday facts and statistics I was able to dig up in my internet travels. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.
What is Cyber Monday?
Cyber Monday is a marketing term used to describe the Monday following Thanksgiving Day in the United States. It was created to encourage people to shop online, and it has since become one of the biggest online shopping days of the year.
On Cyber Monday, retailers offer significant discounts and promotions on a wide range of products, including electronics, home goods, clothing, and more. Many retailers also offer free shipping and other incentives to encourage shoppers to make purchases online.
Cyber Monday has become a global phenomenon, with retailers around the world offering online sales on the same day. The term has been adopted outside the United States as well, with many countries hosting their own Cyber Monday sales.
The growth of online shopping has made Cyber Monday an increasingly popular event, and it has become an important part of the holiday shopping season. As more and more consumers turn to the internet to purchase gifts for their loved ones, Cyber Monday has become a key opportunity for retailers to drive sales and reach a large and engaged audience of shoppers.
Cyber Monday History
- Year Cyber Monday began: 2005
- Date of Cyber Monday 2023: November 27
- Creators of the term ‘Cyber Monday’: Ellen Davis and Scott Silverman
- First website to use the term ‘Cyber Monday’: Shop.org
Cyber Monday Statistics and Facts
Amount spent during Cyber Monday annually:
- 2022: $46.2 billion
- 2018: $7.8 billion
- 2017: $6.59 billion
- 2016: $3.45 billion
- 2005: $484 million
Amount spent on mobile devices during Cyber Monday 2017:
Percentage of Cyber Monday spending that occurred on a mobile device in 2017:
Percentage of Cyber Monday spending that occurred on a mobile device in 2016:
Average order amount for a purchase made on an Android device on Cyber Monday 2017:
Average order amount for a purchase made on an iOS device on Cyber Monday 2017:
See Also: Interesting Black Friday Facts and Stats
Please note that some of these numbers are easier to find than others. Most of these fun facts come from internet reports and may not be official tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.