Here are a few of the most interesting Wayfair statistics and facts I was able to dig up. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Wayfair Facts

• Wayfair Website: wayfair.com
• Wayfair Launch Year: 2002
• Wayfair Headquarters: Boston, MA
• Wayfair Founder: Niraj Shah, Steve Conine
• Wayfair Mobile Apps: iOS | Android
• What is Wayfair?

Wayfair Statistics

How many people shop on Wayfair?

19.1 million active customers

Last updated 10/31/19

Average number of monthly pageviews for Wayfair:

778 million

Last updated 11/1/18

Average number of pieces of content Wayfair publishes monthly:

100

Last updated 11/1/18

Average number of orders per Wayfair customer:

1.85

Last updated 10/31/19

Photo by hnnbz

Average Wayfair order value:

$252

Last updated 10/31/19

Wayfair revenue (annual):

• 2018: $6.7 billion
• 2017: $4.7 billion
• 2016: $3.3 billion
• 2015: $2.2 billion
• 2014: $1.3 billion
• 2013: $915 million
• 2012: $601 million

Wayfair net loss (annual):

• 2018: $504 million loss
• 2017: $244 million loss
• 2016: $194 million loss
• 2015: $77 million loss
• 2014: $148 million loss
• 2013: $40 million loss
• 2012: $33 million loss

Percentage of Wayfair orders that are placed via mobile:

49.2%

Last updated 8/2/18

Number of Wayfair employees:

16,000 employees

Last updated 10/31/19

Year-over-year increase in gross Wayfair sales for Thanksgiving Weekend 2016-2017:

53%

Last updated 11/29/17

Number of items available on Wayfair:

14 million

Last updated 10/31/19

Wayfair net revenue per active customer:

$395

Last updated 12/3/16

Annual Wayfair advertising spend:

$450 million

Last updated 11/1/18