REI Statistics and Facts for 2024

Last Updated on: January 6th, 2024



Here are a few of the most interesting REI statistics and facts I was able to dig up including store count, revenue totals and employee counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.



Critical sections of this article:



REI Facts

Here is pretty much everything you ever wanted to know about REI.

REI Statistics store count revenue totals and Facts 2023

REI (Recreational Equipment, Inc.) is an American retail and outdoor recreation company that specializes in outdoor gear and sporting goods. The company was founded in 1938 and is headquartered in Kent, Washington.

REI operates both physical stores and an online store, offering a wide range of outdoor gear, including camping gear, hiking gear, cycling gear, running gear, and more. The company is known for its high-quality products and its commitment to environmental sustainability and outdoor education.

REI is a consumer cooperative, which means that it is owned by its members, who have a say in the company’s operations and receive annual dividends based on their purchases. The company has over 20 million members and is one of the largest consumer cooperatives in the world.

In addition to its retail operations, REI also operates a number of outdoor programs, including guided trips, outdoor classes and events, and community outreach programs. These programs are designed to help people of all skill levels and backgrounds to get outside and enjoy nature.

REI has been recognized for its commitment to sustainability and social responsibility, including efforts to reduce its carbon footprint and promote environmental stewardship. The company has also been involved in advocacy efforts to protect public lands and increase access to outdoor recreation for all.

REI Store Count

Number of REI stores:

168 stores (2022)


REI Employee Count

Number of REI employees:

15,000 employees (2022)


REI Revenue Totals

REI revenue for 2017:

$2.622 billion


REI revenue for 2016:

$2.557 billion


Additional REI Statistics

Number of REI members:

20 million (2022)


Number of US states that have REI stores in:

36 (2018)


Please note that some of these numbers are easier to find than others. A few of these REI statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.


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Business Statistics, Clothing and Apparel Statistics, Retail Statistics, Sporting Goods Statistics

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About Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other sites include DisneyNews.us and VideoGamesStats.com.